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Anatomy of a Blog Post Well Received

By Marshall Kirkpatrick / June 3, 2009 3:28 PM / View Comments

anatomlogo.jpgOne month ago Monica Rankin posted a video to YouTube about how she uses Twitter in her classroom at the University of Texas. Somehow this Monday morning the video showed up on the page of the most popular bookmarks for the day on Delicious. It had only been viewed 425 times and neither Rankin nor we could figure out how it got bookmarked so much in that one random day. It's a very good video though, so we wrote a blog post about it that saw an unusually high 12,000 views within 24 hours. We decided to pay very close attention to where those readers came from, just to see what we could learn, and some unexpected trends emerged from the data.

We've posted below a series of charts showing how many people clicked through that article hour by hour and from where they came. It's just one blog post, but this example sheds some light on a few interesting questions people are asking about the social web.

Smashbuys: Popurls for Stuff

By Frederic Lardinois / June 27, 2008 4:49 PM

smashbuys-logo.png

Some ideas are either so good (or so easy to copy), that it's only a matter of time before they have been cloned so many time that they become cliché. Popurls was exactly such an idea - a simple web site that aggregates headlines from various Web 2.0 blogs and social media sites.

The latest Popurls clone is Smashbuys: a site that displays the top sellers in various categories at some of the major online retailers, including Amazon, Newegg, and iTunes.

PopURLs is on Fire

By Marshall Kirkpatrick / April 4, 2008 10:47 AM
popurlslogo.jpgSingle page aggregator PopURLs may be a few years old, but this side project of Austrian entrepreneur Thomas Marban just keeps getting cooler. Now Marban has partnered with Intel to create one of the most interesting ad campaigns I've seen in awhile, Blue.PopURLs.com. The site is a single page aggregator about hot enterprise IT news. Calm down, I know enterprise IT is boring - but the site is cool.

The general PopURLs service is remarkably feature rich. Users can hover over items for a preview of the feeds from a long list of social news and media sites. There's a mobile site and many other platforms, from the Wii to Facebook.

On Alltop and RSS For The Masses

By Richard MacManus / March 11, 2008 4:02 PM

Today Alltop, an aggregator of RSS feeds, launched. It's a very similar product to one of my daily refreshes, OriginalSignal. Only Alltop covers a much broader range of topics, 40 in total. Alltop's selection of feeds is savvy and wide-ranging - and I'm not just saying that because ReadWriteWeb is the first feed listed in 'Social Media' (although I am very pleased about that!). The service is being positioned as 'RSS for the masses', because it makes it very easy for non-tech people to find new sources to read.

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