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Surprise: Traditional Blogging Platforms Still Reign Supreme
AltHouse, Citizen WElls, Economist's View: These are some of the most popular blogs in the world and their streams of daily posts get hundreds of legitimate comments. They are published on Blogspot, WordPress and Typepad, respectively. A report published today by data analysis service Postrank concludes that legacy-hosted blog platforms are still far ahead of much-hyped microblogging services like Tumblr and Posterous in terms of reader engagement. This despite the fact that you don't hear about people using Blogger and Typepad much anymore in early-adopter circles.
Read on for graphs of engagement below. The same analysis performed here can be run on any sets of top-level domains using the newly released Postrank Domain Activity API.
3 Great Light Blogging Tools Compared
Once the service for those serious enough to pay for the privilege to post, TypePad recently released a free "Micro" service. The company made the decision to offer a free product realizing the demand for a platform more formal than Twitter and less formal than Wordpress or Typepad's original product. ReadWriteWeb compared TypePad's Micro against 2 other leading light blogging tools. Below are our thoughts:
TypePad Releases API, Recycles Pownce
In 2003, blogging software powerhouse Six Apart launched TypePad, a Movable Type-based hosted-blog service aimed at less tech-savvy users.
Today, the company has announced TypePad Developer Program, a resource that will give developers access to the TypePad API and back end while running their sites on their own web servers. Six Apart is simultaneously launching TypePad Motion, a microblogging service built from the Pownce code base. Six Apart acquired Pownce from founders Kevin Rose (also founder of Digg), Leah Culver, and Daniel Burka in December 2008.
World's Largest Paid Blogging Platform Goes Real-Time
Typepad, the SixApart-owned paid blogging service believed to be larger than any other online, announced this morning that every one of its blogs will now make updates available in real time. The service has implemented the Google-backed real-time protocol Pubsubhubbub, an Atom-centric alternative to the real-time protocol RSSCloud, which competitor WordPress turned on for millions of bloggers last week.
A fast-growing number of sites around the web are now flying the real-time banner, no longer requiring that news reading software poll them for updates several times an hour. With two of the largest blogging software providers now real-time, blogging could steal a little thunder back from immediacy-rich social networks like Facebook and Twitter.
Odds Are, You Now Have a TypePad Connect Login
In November of last year, Six Apart announced a new community management tool, TypePad Connect, a service designed to give bloggers more insight and accessibility to the conversations taking place on their blogs - whether they used Six Apart products or not. Now, the community with access to TypePad Connect just got exponentially larger.
Six Apart TypePad Connect Beta Holds Promise for All Bloggers
Today, Six Apart is launching three new features for TypePad: enhanced TypePad profiles, a new commenting system, and TypePad Connect, a no-cost combination of services that promises to make participating in and managing communities easier for bloggers on a variety of platforms - not just those offered by Six Apart.
For users familiar with the Six Apart family of products, the profiles will be a welcome step forward from the original TypeKey implementation and the new commenting features offer functionality users have come to expect from commenting systems. But it's TypePad Connect - or more appropriately the vision for what TypePad Connect could be - that makes this announcement interesting.
Six Apart Gives Journalists Free Blogs
San Francisco-based blogging startup Six Apart has announced they will be giving away free accounts on their TypePad blogging system for professional bloggers and journalists who recently lost their jobs as well as those who fear the axe is coming. Cleverly dubbed the "Journalist Bailout Program," the service includes one free blog, a place in the Six Apart Media advertising program, promotion on Blogs.com, a as well as other tools and advice on driving traffic to your site, all courtesy of Six Apart.
SixApart's BlogIt Could Be the Start of Something Big
SixApart launched BlogIt by TypePad last night, a Facebook app that lets you post to SixApart blogs and other blogging software like WordPress, Blogger and Tumblr, to your Facebook Newsfeed and to Twitter all from one place. It's the kind of app that makes Facebook all the closer to being a one stop social media experience.
The service could be more fully developed but it's certainly in the lead compared to other services aiming to do the same thing. A close look at the details leads us to believe that this could be a much bigger move than it might seem to be. Here's a few reasons why we believe it's so interesting.
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