ReadWriteWeb

Microsoft's Silverlight may have one heck of a mountain to climb in order to take marketshare from Adobe's near ubiquitous Flash plugin, but Redmond is doing a lot of things right in their quest to spread their new technology. They've been making major deals left and right -- with NBC for their online Olympic coverage, with Major League Baseball, and with Nokia -- and yesterday they announced a pilot program to pay developers who use their Silverlight Streaming service, which in itself is a smart move.