Scarcely seven weeks after its acquisition was announced, After the Deadline's core technology is being released under the GPL. Moreover, writes Mullenweg, "There's also a new jQuery API that makes it easy to integrate with any text area."

The related API is the same one that powers a plugin from another Automattic property, Intense Debate. Mudge told Ostatic, "I'd like to see AtD spread as far and wide as possible. I'm an inventor first and have this desire to see my inventions help people."

Interested parties can check out this demo or read the tech overview and grab the source code here.

"We hope you'll consider WordPress.tv not just a support resource, but a place to hang out and keep up with all the geeky goodness going on in the WordPress community," Matt Mullenweg said in a post on the launch of the new service.

The introductory video (embedded below) gives a brief overview of the site and calls out to the WordPress community for help; if you've got a video you think should be added, or want to request a specific tutorial, you can put in a request to Team Automattic.

Great move by Automattic in adding WordPress TV to their growing list of projects.

1. Top 10 Semantic Web Products of 2008
2. Top 10 International Products of 2008
3. Top 10 Consumer Web Apps of 2008
4. Top 10 RSS and Syndication Products of 2008
5. Top 10 Mobile Web Products of 2008

Our Criteria

In no order of importance (all three are critical), we looked for three attributes for the top Enterprise web products:

1. Innovation: This is the time for firms that opened up entirely new market categories through disruptive innovation to reap the rewards.
2. Traction: We cannot put a cool new company whose product is just emerging from beta into our top 10. Winners should already have major traction in the market.
3. Longevity: This is a mix of profitability and deep pockets; an ability to outlast the competition.

The market categories that feature in this post are: platforms (with 2 companies making the list), wiki (2), web office (2), CMS 2.0 (1), project collaboration (1), web conferencing (1), and contact networking (1). Note that we didn't consider micro-blogging, RSS or mash-up products, as we consider those to be features rather than products - in the Enterprise market at least.

Drum Roll... and the List

Note: to avoid ranking them (which is impossible because they compete in different markets), the winners aren't in any particular order.

Amazon Web Services (AWS)

Who would have thought that a bookseller could have generated such enthusiasm and loyalty in the developer community? Eons ago, Microsoft won big by winning the hearts and minds of developers. Amazon does that today better than any other company.

Platforms will do well in 2009, though not many will. The platforms market is a race for scale, requiring massively deep pockets. We chose two, but they have lots of very strong competitors breathing down their necks.

Basecamp

37Signals, maker of Basecamp, is a lot of peoples favorite start-up (even its competitors feel obliged to say nice things about the company). The way they do project collaboration is almost as important as what they do. Their "less is more" elegance has become the mantra of developers everywhere. The one issue? It keeps its products separate. You have to choose which one to use. Vendors with suites could take advantage of this.

Confluence (Atlassian)

We are seeing major wiki adoption in the enterprise. It is simply a much easier way to collaborate than by putting lots of complex technology under the general umbrella of the Intranet.

It is hard to pick winners here. The space is crowded. In fact, we picked two for this category (MindTouch is the other). Atlassian seems a safe bet for enterprise, having traction and a good breadth of products. It is also nice that a vendor from the southern-hemisphere (Australia) made the top 10.

DimDim

This is our small-vendor recession play. In a recession, companies travel less, so they use web conferencing more. They also cut whatever budgets they can, and web conferencing isn't spared. DimDim's proposition is incredibly simple: web conferencing for less cost. The one issue? It is still a bit raw, and the company will need deep pockets to satisfy what we expect will be a growing demand.

Google Apps

Google Apps is one of Google's more mature offerings outside of search. It's a huge market, and Google has major traction. The move from PC-based office software to web-based "office tools" accelerated in 2008 and became increasingly mainstream.

The one issue? Google may be spreading itself too thin. Unbelievably, its flagship Gmail is still in beta and suffers from reliability issues, and some modules (such as for spreadsheet) still seem a bit raw compared to those of competitors.

Wordpress

This choice may be controversial. We see a big market in the replacement of first-generation content management systems (CMS), with simpler SaaS tools that have blogging at their core. Automattic's Wordpress is growing in reputation as the platform that delivers this the best.

Deciding between Movable Type and WordPress was a really tough call. Movable Type (which we use for ReadWriteWeb) has major traction in Enterprise accounts. In the end, we chose WordPress based on the quality of its continuous innovation. Salesforce, though, has recently entered this market from a totally different angle. We see CMS 2.0 integrating what are currently stand-alone features: social networking, video, and so on.

LinkedIn

This is a controversial pick. We see this as the "contact networking" space, which will be part of next generation CRM. We deliberately avoided the "social networking" label. Enterprises don't care about being social: they care about managing contacts to make money. Most people would not categorize LinkedIn as "enterprise." It would have been easier to include one of the many vendors that sell white-label enterprise social-networking software. We didn't do that for the same reason we didn't consider micro-blogging as a category: its more a feature than a category, much less a product or company.

But contact networking leader LinkedIn has tackled two of the biggest issues for enterprise: acquiring customers and hiring employees. And it has a huge networks-effect advantage over any of its competitors. It could easily create an "internal enterprise LinkedIn." This is LinkedIn's game to win or lose: it holds the cards in the contact graph deck.

MindTouch Deki

This is the other winner in the crowded wiki ++ space. You can tell a market is in the tornado-high growth stage of the market adoption cycle when it has really tough head-to-head competition. In this particular market, MindTouch and SocialText are banging heads. It looks like a close fight, too close to call really, but we had to make a call and went with MindTouch. It also competes with Atlassian, but not head to head.

We added "++" to "wiki" because the leading vendors are rapidly incorporating micro-blogging, social networking, forums, and other collaboration tools. Integration is key, so we see this market moving towards suites, but with wiki at the core.

Force.com (Salesforce)

This company defined the SaaS/cloud space with brilliant marketing and relentless focus. While it is clearly dominant in the SaaS CRM space, it is also a serious contender in the bigger platform space. If we had to pick one reason why Force.com is a major platform winner, it would be because of its focus on making its partner eco-system succeed. The one big issue? Its core CRM market is being undermined by two serious low-cost competors: SugarCRM and Zoho CRM.

Zoho

Zoho has so many apps, that we can't pick just one! But it is our David-vs-Goliath winner, so deserves to be on this list. At the beginning of the year, the web office market looked crowded. It now has Zoho (David) vs. Google (Goliath), with Microsoft, as always, not to be counted out. In fact, Zoho has yet another Goliath on its hands because it also competes with Salesforce in the CRM space, which points to its one big issue: it is spread very thin, and some of its products show it from their lack of depth.

Limiting It to 10 Is Hard!

This being a time of "back to basics," we had to forgo the luxury of an 11-winner list. We certainly did not allow ourselves a list of 100 companies, which would have kept everybody happy. So we know we have almost certainly missed your favorite company: we expect and hope you'll tell us in the comments.

We were looking for companies that would still be considered success stories one year from now, and hoping to avoid the embarrassment of hailing as a great success a company that crashes and burns in the harsh economy of 2009. That means our top 10 winners should be profitable, or very close to profitability, today. These are companies that would attract a big fat premium if they were to be acquired, even in a lousy market, because they would not be desperate for an exit and could afford to wait out the economy until markets and their valuations become healthier.

We're playing it safe with our top 10 list for one reason: because that is what buyers will be doing.

Integration with WordPress

PollDaddy and WordPress were already working on integrating PollDaddy into the WordPress.com platform, and, as PollDaddy's founders put it, "in the end, it just seemed like the perfect fit for us to join them." As has been the standard for Automattic's acquisitions, PollDaddy will continue to operate as a standalone platform and the company will continue to support and develop it on other blog and social networking platforms.

WordPress.com has already integrated PollDaddy's functionality for its users, who can now easily add surveys to any blog post, which will surely give PollDaddy's user numbers a significant boost. Automattic is also making a PollDaddy plugin available for self-hosted WordPress blogs.

Here is a short overview of how the WordPress.com integration works:

It is noteworthy that IntenseDebate's infrastructure goes far beyond being a simple commenting system. The service also includes profiles for commenters and spam control, which should integrate very well with Wordpress' own products.

A few of us here at RWW have used IntenseDebate in the past. Even though we liked the service overall, we found the reply by email function a bit lacking and undependable at times. Also, the plugin does not degrade well when commenting on a mobile device, though this is a typical problem with commenting plugins.

One feature we really like about IntenseDebate is that it supports OpenID, even though we called the actual integration "a bit clumsy" in an earlier review. IntenseDebate also stands out because it allows you to easily switch away from the service whenever you want to. You can just export your data and import it back into your native blogging software's comments database.

What About the Competition?

IntenseDebate's direct competitors include JS-Kit, SezWho, and Disqus, all of which have a very similar feature set. It will be interesting to see how these companies react to this news, especially because Automattic has also announced that WordPress 2.7 will implement some of IntenseDebate's features, including reply by email and threaded comments. Automattic's WordPress.com already hosts millions of blogs, and integrating IntenseDebate there might just make it the de facto standard for blog comments.

Further embracing open standards, actions are published via the plugin using the Atom format and the Microformat hAtom, which Six Apart hopes will make it easier for people to move their activity streams around and use them however they like.

On some level, this development at Six Apart somewhat mirrors the direction that chief rival Automattic is taking with Wordpress: microblogging. A couple of days ago, Automattic introduced a new theme for Wordpress.com called Prologue, which adds Twitter-like functionality to Wordpress. Six Apart's plugin, meanwhile, basically allows users to create a tumblelog of content aggregated from the places they already post it (thoughts from Twitter, images from Flickr, etc.). Activity Streams and Tumblr are not perfectly analogous, the same way Prologue and Twitter are not, but they do all fit in the same category of tools.

To me these announcements points to a couple of key trends:

• A trend toward microblogging -- always on updates distilled to their most base form are becoming a more visible and important part of blogging.
• A trend toward open formats and data portability -- take your data with you and display it however and wherever you want.

So how long until Wordpress follows Six Apart's lead with Activity Streams? My guess is that the always strong Wordpress developer community won't take very long at all to kick something unofficial out. In fact, my friend Dan Grossman has been using a plugin he developed for his own Wordpress-powered blog to do more or less the same thing for months now (see it in action here). He hasn't released the source yet because others haven't expressed much interest to him. Perhaps that's about to change.

As more sites join DataPortability.org and we begin to hopefully see the fruits of their labor, things like distributed activity streams should become easier and more common.

Automattic CEO Toni Schneider, who recently won the Crunchie award for best start-up CEO, said in a blog post that the funding will help Automattic attain two goals. "One was to put enough money in the bank to have financial security for years to come," he wrote. "Another was to invest more aggressively into our 'other' products and services (other than WordPress) like Akismet, Gravatar, and bbPress."

But as we said, the most intriguing part of the news is the strategic investment by the New York Times Co. Like many large news organizations, the Times Co. utilizes Wordpress to power its blogs. As we noted, earlier this week the newspaper ran two stories that were approbative toward tools like blogs that are traditionally used by citizen journalists. Meanwhile, the paper's blogs are very successful -- their technology blog, "Bits," currently sits at #17 on the Techmeme Leaderboard (the paper is #3 -- any many of the stories attributed to the flagship are by Bits authors), while their political blog, "The Caucus," is #15 on Memeorandum (the paper is #1).

With the paper receiving so much web attention from blogging, it probably can't hurt to get cozy with the provider of their blog platform. According to Schneider, the paper has the dual goals of "[expanding] their existing WordPress blogging infrastructure and to create new ways of connecting WordPress bloggers with the New York Times and its readers."

The latter bit makes me wonder if the Times is planning to allow readers to set up blogs on the paper's web site -- similar to how The Huffington Post or DailyKos work. Or it could mean that the paper will be looking at ways to syndicate content from outside bloggers who are using the Wordpress platform -- similar to the way Reuters and USA Today syndicate bloggers via BlogBurst.

Either way, it sounds like the fruits of this investment may lead to an opportunity for broader syndication for long tail bloggers. Whatever the NYT has in mind for its Wordpress tie-up, it is certainly an interesting direction for one of America's oldest and most respected daily newspapers, and a further affirmation of blogging's use in legitimate journalism.

Update: A previous version of this story incorrectly stated that True Ventures led the round. However, Polaris Ventures provided $20 million of the $29.5 million raised in this funding round.