bloggers - ReadWriteWeb http://www.readwriteweb.com/feeds/tag/bloggers en Copyright 2009 Richard MacManus readwriteweb@gmail.com Sat, 21 Nov 2009 05:00:00 -0800 http://www.sixapart.com/movabletype/?v=4.23-en http://blogs.law.harvard.edu/tech/rss Good Bloggers Make Good Neighbors, New Survey Shows Back in the day, it was assumed that heavy Internet geeks were a bunch of basement-dwelling, trenchcoat-wearing, socially maladjusted introverts.

However, a new study from the Pew Internet Project shows that geeks, including IM users and bloggers, are more likely to help neighbors, get out of the house, volunteer, and behave as upstanding members of their IRL communities.

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]]> One of the most interesting findings of the study completely neutralizes the stereotype of the antisocial tech geek. "Mobile phone use, internet use, frequency of use, or participating in social networking services, blogging, photo sharing, or instant messaging, was found to have no relationship with the likelihood of face-to-face contact with neighbors." That is, Internet geeks are as likely to know and speak to their neighbors as are non-geeks. Factors such as age, marital/cohabitation status, and gender have a much greater impact on local social activity, actually.

And although the study found that Internet users were less likely to rely on neighbors for help, its findings also tell us that frequent or dedicated Internet users are a mighty friendly and helpful bunch when it comes to giving support to neighbors. Bloggers are almost 80 percent more likely to do small favors for their neighbors than other groups, and they're 84 percent more likely to help a neighbor care for a family member, e.g., offer babysitting help. And while Internet users, including photo-sharing folks and IM fans, are more likely across the board to help and hang out with people in their neighborhood, the study also showed that Internet users are almost 50 less likely to lend neighbors money. Insert a pun about teaching a man to phish here.

Folks who use sites such as BuildingBulletins or NeighborGoods to connect with people who live near them are also more likely to engage with their community, especially in terms of actively discussing community issues, listening to a neighbor's problems, or helping a neighbor with chores or errands.

Bloggers and mobile phone users are also 72 percent more likely to belong to a local group or organization such as a charitable organization, a youth sports league, or a religious group. For example, an average single, white person with no children has a 40 percent chance of belonging to at least one local voluntary group. However, that chance increases to 54 percent if that person users a mobile device and 72 percent if that person is also a blogger and frequent Internet user.

Another fascinating set of findings completely negate the stereotypical image of Internet geeks as agoraphobic recluses. Internet and mobile users are far more likely than non-users to hit up coffee shops, parks, and restaurants in their communities. Internet users in general are around 50 percent more likely to find themselves in public places than non-users, and bloggers specifically are 60 percent more likely than non-bloggers to spend time in a public park.

The study concludes, "As with other local community activities, the relationship between Internet use and participation in public and semi-public spaces is likely a combination of self-selection and an outcome of internet use... The Internet may also enable visits to public spaces through opportunities to coordinate rendezvous and search for new places to visit."

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http://www.readwriteweb.com/archives/good_bloggers_make_good_neighbors_new_survey_shows.php http://www.readwriteweb.com/archives/good_bloggers_make_good_neighbors_new_survey_shows.php Digital Lifestyle Wed, 11 Nov 2009 00:01:26 -0800 Jolie O'Dell
FTC to Bloggers: Disclose Freebies or Face $11,000 Fine ftc_logo_oct09.jpgAccording to new guidelines from the Federal Trade Commission (FTC), bloggers who fail to disclose that they have received freebies when they write about a product can now be fined up to $11,000 per post. The new FTC Guide Concerning the Use of Endorsements and Testimonials in Advertising argues that any post of a blogger who receives "cash or in-kind payment to review a product" should be considered an endorsement. Because these posts are now officially considered endorsements, bloggers who receive freebies must now disclose this fact on their site.

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]]> Freebies and the Independent Blogger

While the FTC will obviously have a hard time enforcing these regulations, there can be no doubt that marketers regularly approach independent bloggers (and especially mommy bloggers) with freebies. When bloggers accept these exchanges, they may not always disclose them in the posts that result. So, while bloggers who are involved in these schemes often tend to say that they would have reviewed the product anyway or that their reviews are often critical, there can be little doubt that payments and freebies influence these stories.

These new rules and rather large fines should bring some bloggers and marketers into line, though others will surely continue to push the ethical boundaries. And blogging Payola is unlikely to go away completely because of these new rules.

This marks the first time the FTC has updated endorsement and testimonial rules since 1980. The new rules also take on celebrity endorsements. If celebrities endorse a product and make false or unsubstantiated claims, or don't disclose 'material connections' between themselves and the advertisers in ads and outside the context of the ads (talk shows, social media, etc.), these celebrities can be held liable under the FTC Act. Judging from this, it would seem that celebrities who tweet about a product they endorse are now risking large fines.

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http://www.readwriteweb.com/archives/ftc_to_bloggers_disclose_freebies_or_face_11000_fi.php http://www.readwriteweb.com/archives/ftc_to_bloggers_disclose_freebies_or_face_11000_fi.php News Mon, 05 Oct 2009 10:41:25 -0800 Frederic Lardinois
The News Gets Social: Video Interview with an NBC Journalist and a Blogger At a recent Social Media Club event in Richmond, Virginia, we caught up with local NBC television reporter Rachel DePompa and local political and news blogger John Sarvay.

The pair had just wrapped up a panel discussion on social media and the news. Although each provides coverage of overlapping spaces, they both had unique insights on gathering and reporting the news, as well as using social media to reach the public.

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]]> We even tackled the tense subject of bloggers' legitimacy as reporters as well as mainstream journalists' struggle to correctly and profitably employ social media.

Special thanks to Christopher Munton for camera/audio/editing work.

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http://www.readwriteweb.com/archives/the_news_gets_social_video_interview_with_an_nbc.php http://www.readwriteweb.com/archives/the_news_gets_social_video_interview_with_an_nbc.php New Media Sun, 14 Jun 2009 17:15:25 -0800 Jolie O'Dell
Tomorrow is Ada Lovelace Day, Celebrating The World's First Computer Programmer AdaLovelacePic.jpgAda Lovelace, a 19th century British writer who is considered the world's first computer programmer, will be honored by bloggers all over the world tomorrow. In the spirit of providing young women with role models, more than 1500 bloggers participating in the first annual Ada Lovelace Day have pledged to write about a woman or women they admire working in technology on March 24th. You can read about Lovelace on Wikipedia.

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]]> The event was organized by UK social software consultant Suw Charman-Anderson using the service Pledgebank. If you'd like to participate as well, or just in case you're interested, we've created a Custom Search Engine of technology blogs written by women to help with this and any other research.

We'll be participating with a post highlighting an inspiring woman in tech tomorrow, but we thought this would also be a good opportunity to share the search engine below, titled Blogs By Women in Tech. It was created using the super simple and very powerful Google Custom Search tool and lets users search just the archives of more than 200 tech blogs written by women. It was seeded by the archived blogroll at Misbehaving.net and has since grown with more people submitting their blogs. I have a link to it saved on my toolbar and use it whenever I can, as a way to make sure to include women's voices in our news coverage.

Feel free to save and use the search engine yourself. If you'd like to suggest your blog or someone else's for inclusion, you can either email links to marshall@readwriteweb.com or volunteer to be a contributor through a link on the site.

So, go sign up to participate in Ada Lovelace Day and let's make sure that the next generation of young women know that there is an important place for them in technology.

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http://www.readwriteweb.com/archives/tomorrow_is_ada_lovelace_day_celebrating_the_world.php http://www.readwriteweb.com/archives/tomorrow_is_ada_lovelace_day_celebrating_the_world.php News Mon, 23 Mar 2009 10:49:31 -0800 Marshall Kirkpatrick
Iranian Blogger Reported Dead in Prison Misayafi.pngOmid Reza Misayafi, one of a number of Iranian bloggers arrested for "insulting" the government and religious authorities in that country, is dead. Misayafi's death was reported on Global Voices Online via an Iranian human rights site in Farsi and we learned of it from The Committee to Protect Bloggers.

No cause of death is yet known, but the Committee says torture of bloggers is common in Iran and they are usually placed in close proximity to the most dangerous criminals in any facility. Misayafi was sentenced in December to 30 months in prison "for insulting Islamic Republic Leaders." The man said he was a cultural blogger, not a political one, and only wrote a few satirical articles that got him into trouble.

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]]> An update tonight indicates that the prison conditions may have led the man to take his own life. Directly or indirectly, it appears that Misayafi's life has been brought to an end for exercising free speech, for criticizing an authoritarian state and for doing it using online social media. Social media users and advocates around the world should take note of this event.

We've reported here on a number of bloggers imprisoned in Iran and in Egypt for documenting government abuses or just writing critical words about governments that demand total compliance. In the middle of last year we wrote about Iran's parliament debating legislation that would add the death penalty to the list of possible punishments for using blogs to challenge government authority.

It is a timeless battle all around the world between freedom, art and self expression on one side and authority, expediency and abuse on the other. The rise of the web has made that battle different, though. Blogs give a voice to the previously voiceless, and the historical and moral importance of efforts to save those new voices from arrest, torture and death cannot be overstated.

We would love to see the Obama administration, which has made extensive use of online social media, publicly and explicitly condemn this death at the Iranian government's hands. We'd be surprised if that happened.

Social media is powerful and changing the world; we don't expect that this will be the last person to lose their life over it. Omid Reza Misayafi, brave Iranian blogger, may you rest in peace. May all those imprisoned for blogging in Iran, and around the world, be set free.

For ongoing coverage of this and all-too similar situations around the world, see The Committee to Protect Bloggers and associated organizations linked to on their site.

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http://www.readwriteweb.com/archives/iranian_blogger_reported_dead_in_prison.php http://www.readwriteweb.com/archives/iranian_blogger_reported_dead_in_prison.php International Wed, 18 Mar 2009 20:41:19 -0800 Marshall Kirkpatrick
Motrin Bows to Social Media Pressure From Moms - Removes Controversial Ad motrin_logo.pngOne would think that few ads could be less controversial than ads for painkillers, but over the weekend, McNeil Consumer Healthcare, the maker of Motrin, found itself in the middle of a major controversy on Twitter, FriendFeed, and other social networks. Motrin's latest ad discusses the advantages of using the painkiller for mothers who 'wear' their babies close to their body with a sling or other baby carriers and who might suffer from back pain because of it. A lot of mothers (and fathers) were clearly not amused by these ads and Motrin has now decided to remove them and has issued an apology.

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]]> The ad, like a lot of ads, is offensive because it is boring and talks down to its target audience (and also because it stole its use of typography from a popular YouTube video (note: language in the video might be offensive to some)). Motrin clearly didn't understand its market, but it is hard not to consider the 'outrage' over this video to be a bit of an overreaction as well.

This affair is also a good example of how much power a vocal minority can have thanks to social media. The controversy has already gone beyond Twitter, and mainstream news outlets will surely pick this story up within the next day or two.

 

We Feel Your Pain

Motrin, as Seth Godin points out, had a chance here to reconnect with its customers by using social media to reach out to them with its apology, but the company issued a standard press release-style apology on its site instead. That might seem old-fashioned, but for most companies, that's the only way they know how to operate.

Learning from Comcast

More and more users expect companies to reach out to them directly through social media, so just having a social media presence is not enough anymore. When controversies like this one happen (whether deserved or not), smart companies will reach out to consumers directly to stop these fires right where they started. A pioneer of this is obviously Comcast, whose 'Director of Digital Care' Frank Eliason reaches out to any and all Twitter users who tweet about issues with the company's service.

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http://www.readwriteweb.com/archives/motrin_bows_to_social_media_pr.php http://www.readwriteweb.com/archives/motrin_bows_to_social_media_pr.php News Mon, 17 Nov 2008 11:56:09 -0800 Frederic Lardinois
China Detains 5 US Bloggers, Including Alive in Baghdad Founder News has emerged that the Chinese government has detained at least five bloggers from the United States for reporting on protests in favor of Tibetan independence. Included among the detained was the widely admired founder of the video blog series Alive in Baghdad, Brian Conley.

The detentions follow a wave of arrests of Chinese dissidents leading up to the Olympics. The US government pledged as the games began to engage the Chinese government concerning human rights - we wonder what those conversations look like now that China has detained journalists consistently critical of US policy as well.

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]]> Blogging is Powerful

New online media have opened the doors to people publishing on budgets that would never have supported journalistic efforts in the past. That new generation of publishers has a greater freedom to take risks because they aren't as beholden to the interests of sponsors. That's one way to describe the political impact on journalism of blogging - another way might be that these new media have opened up publishing to activists with less interest in objectivity than traditional journalists have aimed for.

Either way, the impact of blogging and video blogging on the world at large is widely recognized and it's no surprise that the authoritarian Chinese government is taking steps to protect itself. We condemn the detention of any journalists, whether they strive for objectivity or tell stories from a particular perspective.

According to extensive coverage on BoingBoing, the following US journalists and/or activists are all currently missing:
- James Powderly
- Brian Conley
- Jeffrey Rae
- Jeff Goldin
- Michael Liss
- Tom Grant

We're working on creating a widget displaying video, information and a button to call US Congressional representatives but for now we'll leave you with the following video published by Conley in China last week. Update: Ribbit.com doesn't want to give us an account promptly, so we'll just say - if you want to call the US Congressional Foreign Affairs Committee to register your concern about the 5 people above, they are at +1 202 225 5021 and they are waiting for you. We just called them a few minutes ago.


Beijing: Ethnic Park Protest - Aug. 13, 2008 from Students for a Free Tibet on Vimeo.
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http://www.readwriteweb.com/archives/china_detains_5_us_bloggers_in.php http://www.readwriteweb.com/archives/china_detains_5_us_bloggers_in.php Blogging Wed, 20 Aug 2008 12:49:27 -0800 Marshall Kirkpatrick
Copy and Paste is Coming to an iPhone Near You open_clip_logo.jpgThanks to enterprising developer Zac White, we might just see a version of copy and paste working on the iPhone before Apple issues an official update. Zac, who has termed his solution OpenClip, has found a way to use a small amount of shared space on the iPhone to store data and then make it available to another app.

Apparently, this is within the limits of Apple's license agreements, but of course, final approval of new apps is completely in the hands of Apple.

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]]> It's important to note that OpenClip is only a framework to make copy and paste work that other developers will have to implement. It is not an application you can just install and make copy and paste work. Currently, a number of developers have pledged support, including the makers of Dial Zero, Twitterlator, and MagicPad.

The lack of copy and paste on the iPhone is definitely holding back a lot of functionality. While it would be easy to write a simple word-processor or blogging tool for the iPhone (and some have done so), they will only really become useful once you can copy a URL from Safari into the Wordpress or Typepad editor or a piece of text from Safari into a notepad application.

What Will Apple Do?

OpenClip is mostly a band-aid right now. Apple will release copy and paste sooner or later and given that Apple's own applications like Safari aren't very likely to support OpenClip very soon, the current solution will remain of limited use, but at least it will show the potential and give application developers an idea for what they will be able to do once this becomes a standard feature (and yes - it really should have been a standard feature of the first iPhone firmware...).

Here is a video of OpenClip in action:

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http://www.readwriteweb.com/archives/copy_and_paste_is_coming_to_an.php http://www.readwriteweb.com/archives/copy_and_paste_is_coming_to_an.php News Wed, 20 Aug 2008 09:41:07 -0800 Frederic Lardinois
The Future of Blogging Revealed There has been a lot of talk lately about the changing face of the blogging landscape. Darren Rowse of ProBlogger asked if blogging has lost its relational focus; Scoble explained why tech blogging has failed you; and even though not everyone agreed with his every statement, there was a renewed commitment in the blogosphere to return to blogging about what excites instead of just writing about "Apple's newest gizmo or the peccadillos of tech personalities." However, we're wondering if people even need to blog anymore...at least in the traditional sense.

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]]> Once the main way to publish your own personal thoughts and opinions for the rest of the web to read, blogging started a movement that democratized the web. Everyone could be a publisher. But now, blogging as everyone's preferred method of communication may be over. What's taking its place? Lifestreaming. And don't be fooled into thinking that we're talking just about FriendFeed here - lifestreaming as a format for communication extends beyond just that one social site to encompass an entirely new way to establish your home on today's social web.

Lifestreaming?

Lifestreaming is a new way of documenting the activities surrounding your life using a chronologically-ordered collection of information. Bloggers like Julia Allison, whose internet activities and real-world attention-grabbing stunts made her "internet famous," has used the format to rocket herself into stardom. That stardom even made her the subject of a recent Wired magazine article on the subject of self-promotion. Her method of communication? The lifestream, of course. Her blog is no more than a short collection of photos, videos, copy-and-pasted emails, random thoughts, links, and general over-sharing. The site even scrolls horizontally instead of vertically which makes it seem much more like a timeline than just another blog.

Julia Allison's Site

The simplicity of a lifestream is ideal for our information overloaded age. Lifestreams are short and sweet, yet still provide the same insight into a person's life as yesterday's casual personal blog did. A video here, a photo there, and today's web citizens can voyeuristically peer into anyone's life and get a sense of who they are. Long-form bloggers, on the other hand (myself included) require time and attention to read, but with so many publishers out there, people just aren't reading content like they used to - they're just scanning text and moving on. For new bloggers, this means getting readers is harder than ever - your words are getting lost in a sea of noise. So to stand out, several are turning to the lifestream instead in order to get noticed.

The New Blog

But the Julia Allison method is only one option for lifestreaming. Over the weekend, I stumbled across this blog, if you can even call it that. This was no ordinary blog - it was a lifestream based on the social aggregation service, FriendFeed. Take a look:

The New Blog (Click To See It Larger)

What's amazing about this site is that the elements of traditional blogging are mirrored here. Instead of posts, there's a stream. Instead of "Recent Comments," there are the "Recent Discussions." And instead of an "About Me" page, there's a link to the blogger's Facebook profile. Could this be the future of blogging? For active social participants, the above site could certainly be the ideal blog as it highlights their participation instead of their thoughts and opinions.

But even though FriendFeed might be the easiest way to add a lifestream to your site (or turn your blog into a lifestream), it's certainly not the only way. The Lifestream Blog keeps track of the many different ways that web site owners are self-hosting their own lifestreams. You can check out the galleries of these sites both here and here.

How You Can Stream Your Life

So, how are people doing this? There are several ways, but many people today are using custom code on their sites in order to produce the lifestream. However, if you already have a Wordpress blog, you can set up a custom lifestream within Wordpress with relative ease. In fact, there are a couple of options to do so:

We also told you about the much-anticipated Sweetcron, brand-new automated lifestreaming software for self-hosting your own stream.

SweetCron

Unfortunately, the developer has still yet to release the software, despite having originally promised a June release. These continued delays leave the door wide open for another developer to release their own software and capture the early adopter lifestreaming market. (Do you know of any others in development? Let us know!)

Lifestreaming Is The Always On Blog

There was a time when casual, personal blogging was your way to communicate with your friends on the web. Via posts, commenting, and blogrolls, bloggers formed niche communities on the web to socialize with each other. Today, new tools provide that same level of socialization - perhaps even better than blogging ever could. Via micro-blogging sites like Twitter, every quick thought or link can be shared with your community of followers and you can see theirs, too. You can join and exit the never-ending conversation at your leisure. Plus, other social sites like FriendFeed provide today's new discussion boards where conversation occurs surrounding the items posted and shared, leading to even more of a community feel, and one that's drawing more users every day.

Sites and social tools like these and many others encourage more participation on the social web than ever before. Although the social participants on these sites are often more active in socializing than they are in blogging, there's still that need to stake out your own piece of real estate on the web. But we wonder: does that really need to be a blog anymore? Perhaps not.

Blogging Newspaper image courtesy of Annie Mole]]>Discuss]]> http://www.readwriteweb.com/archives/the_future_of_blogging_reveale.php http://www.readwriteweb.com/archives/the_future_of_blogging_reveale.php Trends Mon, 04 Aug 2008 10:00:00 -0800 Sarah Perez Marshall Kirkpatrick Joins RWW as VP Content Development I'm very pleased to announce that Marshall Kirkpatrick has joined ReadWriteWeb in a full-time capacity, as our new Vice President of Content Development. The grand title reflects Marshall's senior position within ReadWriteWeb, where he will be responsible for driving a lot of our upcoming content developments. These include premium content, publishing system enhancements, and more magic things. Marshall will also continue to be ReadWriteWeb's Lead Writer, so don't worry his writing isn't taking a backseat at all. He will be going full-time at RWW sometime over the next couple of weeks.

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]]> Since starting with us as Lead Writer back in September '07, Marshall has helped ReadWriteWeb become the 9th most linked to blog in the world (according to Technorati). With Marshall on board full-time, I'm excited about RWW continuing its strong growth and rocking the tech news world even more!

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http://www.readwriteweb.com/archives/marshall_kirkpatrick_joins_rww_as_vp_content_dev.php http://www.readwriteweb.com/archives/marshall_kirkpatrick_joins_rww_as_vp_content_dev.php Admin Thu, 31 Jul 2008 19:00:00 -0800 Richard MacManus
Desperation at SezWho? Partners with Izea, Entrecard, and Creative Weblogging sezwho-logo.pngIn a slew of press releases today, the commenting and profile company SezWho has announced partnerships with social marketing company Izea, blog widget advertising network Entrecard, and blog network Creative Weblogging. SezWho is under a lot of stress from Disqus and Intense Debate and this round of partnerships with relatively small and, in the case of Izea, dodgy companies makes this seem like a somewhat desperate move.

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]]> Izea

Izea, formerly known as PayPerPost, has a pretty sketchy history, but also a lot of users. Izea is a "social media marketing" company that pays bloggers small amounts of money for posting blog posts about Izea's advertisers. Izea's PayPerPost product especially came under heavy fire from bloggers in its early days, as it didn't require disclosure of the advertising content from its bloggers and was generally seen as misleading. Even today, there are still questions about Izea's disclosure policy.

SezWho is going to work with Izea's SocialSpark, a marketplace and community which connects advertisers with bloggers who are willing to write sponsored posts. SocialSpark will start using SezWho to provide its users with a way of tracking blog comments and reputation.

Given that Google has already banned all PayPerPost users by indexing them with a Pagerank of zero, it seems Izea is interested in creating a different ratings system for its users by leveraging SezWho's technology.

Entrecard

Entrecard provides bloggers with a blog-to-blog advertising widget and will give SezWho users who receive ratings of 4 stars or more with credits to advertise on its network of blogs. This is an interesting approach, as it connects reputation with a direct reward. Through this deal, Entrecard will get a stronger foothold among bloggers who are already working with SezWho and probably hopes that SezWho's users will return to actually buy real advertising after having tried out the free ads.

Creative Weblogging

SezWho's deal with Creative Weblogging, an international blog network, is probably the most straightforward of these announcements. Creative Weblogging will enable SezWho's technology among its network of blogs. SezWho advertises that it can greatly increase the number of comments on blogs. This is something the Creative Weblogging network could definitely use, as most of its blogs are currently getting close to zero comments on average.

SezWho

Overall, this is an interesting, yet somewhat desperate, move by SezWho. In terms of publicity, it has been in the shadow of similar ventures like Disqus and Intense Debate. By adding a number of more formal and visible partners, SezWho looks like it is trying to gain back a bit of mind share among publishers.

At the same time, though, at least two of the partners they have chosen, Izea and Creative Weblogging, don't exactly have great reputations. Izea has a history of deceptive advertising and a lot of content on Creative Weblogging looks rather spammy, too (though there are also a few good blogs in the network as well). Entrecard, while an interesting service, is also mostly a niche player, which will probably get a lot more out of this partnership than SezWho itself.

SezWho company profile provided by TradeVibes

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http://www.readwriteweb.com/archives/sezwho_partners_with_izea.php http://www.readwriteweb.com/archives/sezwho_partners_with_izea.php News Tue, 15 Jul 2008 09:00:08 -0800 Frederic Lardinois
Iran Parliament to Debate Death Penalty for Bloggers Iranianflag.jpgThe Iranian parliament is set to debate a draft bill that would add a number of crimes to the list of those that can result in execution, among them "establishing weblogs and sites promoting corruption, prostitution and apostasy." Apostasy means the abandonment of a religion. The official Iranian news agency reports that the bill is intended to "toughen punishment for harming mental security in society."

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]]> Iran already imprisons bloggers for challenging the government and executed 317 people for other crimes last year, up from 177 the year prior according to Amnesty International.

The French Press Agency reported on the bill yesterday and according to The Committee to Protect Bloggers, the BBC's The World radio show will offer a more in depth report in the coming days.

Blogging is wildly popular in Iran, where a new generation of young people frequently challenge the old, hyper-conservative religious government. The Committe to Protect Bloggers says that Iran is "among the worst offenders in terms of harassing, arresting and imprisoning bloggers, as well as students." You can see the group's extensive coverage of Iranian cyber-censorship and harrasment of bloggers here. The Iranian government has blocked access to Facebook, Yahoo! and Flickr, among other sites.

We at ReadWriteWeb condemn the application of the death penalty to bloggers as itself an abhorent crime. Cultural relativism has its place, but this isn't it. We want to offer our support to the new generation of Iranian young people struggling for freedom online and elsewhere, in any way we can, short of a US invasion of the country.

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http://www.readwriteweb.com/archives/iranian_deth_penalty_for_bloggers.php http://www.readwriteweb.com/archives/iranian_deth_penalty_for_bloggers.php News Fri, 04 Jul 2008 15:52:57 -0800 Marshall Kirkpatrick
The Next Generation of Bloggers If you're a blogger, think back and try to remember how you got introduced to blogging - did you start off with a MySpace blog or LJ journal? Maybe a tech-savvy friend set up WordPress for you and showed you how it worked? Or perhaps you just had to figure everything out all on your own? If you were in that last category, then you can really appreciate what Patrick DeVivo is trying to do with his latest project, The Youth Bloggers Network. This site is designed to be a center point of communication for young people who need support and encouragement as they try to enter the blogging world.

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Although it's quite possible that there aren't that many "real" people reading blogs, for those that do become interested in the medium as a way to communicate with others, that participation often encourages people to transition from being a blog reader to setting up a blog of their own.

However, for young people and teens getting involved in blogging, there are additional challenges that adults may not face. For example, Kevin Muldoon of Blogging Tips points out that young bloggers may have more issues with being able to afford domain and hosting costs than an adult would. But beyond that, they also simply need an introduction to the tips of the trade and the various blogging tools available.

This is how YBN can help. The site features a forum for communicating with others young bloggers, a resources section with blogging tutorials, and a YBN blog where anyone is able to guest post.

Are Young Bloggers Any Good?

If you think that young bloggers have nothing to add to the community, you need only take a look at Carl Ocab's site, which he began at 13. He's now 15, and the blog can certainly hold its own with any sites run by adults today. He writes about how to make money online, and by the look of it, he's already doing so with his site.

Then there's Jessica Mah (pictured), who was even interviewed by Valleywag last year. Now a junior in college, Jessica is an entrepreneur who began work at 13, when she ran a successful hosting business. She also was a co-founder of a startup called Shockapps.com

Another to take note of is the site FunnyMunny belonging to Paris Spence-Lang, a 13-year-old who wants to be a financial advisor when he grows up.

Two other young bloggers in the tech niche are Thilak Raj Rao of Tech-Buzz.net and David Wilkinson of TechZi whose personal sites are more impressive than many of the sites you may run across that are run by adults and just as informative.

The Next Blogging Superstars

Today's top bloggers won't be around forever, so a place like YBN that helps support and encourage the next generation of bloggers is an important resource. Despite their young ages, there are many bloggers who are already contributing to the blogging community - besides those featured above, the Retire at 21 blog posted a list of the top 30 bloggers under 21. Any one of those people could be tomorrow's blogging superstar...or tomorrow's superstar may still be undiscovered, only in need of some support and encouragement, like that which YBN offers, to grow their site and break out on the scene.

Photo of Jessica Mah courtesy of Anne Helmond

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http://www.readwriteweb.com/archives/the_next_generation_of_bloggers.php http://www.readwriteweb.com/archives/the_next_generation_of_bloggers.php Blogging Fri, 13 Jun 2008 07:12:58 -0800 Sarah Perez
ScrnShots is Flickr for Your Screenshots Scrnshots, currently in private beta, is meant to serve as a community for designers to share their screenshots of interesting or beautiful designs. However, the service, which allows you to upload shots which others can use via an embed code, has the potential to be more than just a niche community for artistic types.

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]]> About ScrnShots

At first glance, ScrnShots appears to be a takeoff on sites like FFFFOUND! or We Heart It (our coverage). Those sites let you "favorite" pictures from the web as inspiring, interesting, artistic, and so on. ScrnShots takes it a step further, encouraging you to take a screenshot of the image and then upload it to their service.

Once uploaded, you can tag the screenshot, add a description, and notate the URL from which it came. The screenshot is then available for others to find and use on their own site via an embed code. For example, here's a screenshot I took of a Twitter review site, microrevie.ws:

A Sample Embedded Screenshot

For that screenshot, I used the thumbnail-sized embed code, but there was also an embed code for the full-screen version as well as a medium-sized version, which is the one that displays by default when you go to view a particular screenshot's page.

Grabbing the embed code was as simple as copy-and-paste, but I initially thought that the embed code feature wasn't working yet because, when looking at the embed code on the page, it showed only a truncated portion of the embed code's URL. (See below). However, after copying-and-pasting, through some sort of technological magic, the entire embed code appeared.

The Embed Codes

There is also a blog widget available from ScrnShots which allows you to paste a widgetized version of a screenshot or screenshots onto your own site or social network profile. The widget comes in small or medium size and can be configured to display anywhere from one to ten of your most recent screenshots. Feeds for each user's recent screenshots and favorite screenshots are available as well.

Blog Widget

The ScrnShots web site is well-designed and easy to use. However, the one thing it lacks is some sort of upload tool. As it is right now, screenshots have to be uploaded one-by-one, a tedious process that simply takes to long for anyone to become a heavy user of the service. That could be by design though, since they are still in private beta and may not be ready for massive uploads of photos just yet.

When it comes to their business model, ScrnShots is taking a page from flickr's book.  At launch the site will be free with unlimited uploads, and, on June 6th, the PRO service will begin. With a PRO account, you can continue to upload unlimited screenshots and mark them as private, where they can only be shared with specific people you designate. Basic account owners can continue to use the service for free, but will have a monthly cap on uploads.

ScrnShots vs Flickr

ScrnShots will certainly appeal to the design community, who may want to use it to share images with each other, but it seems odd to focus on just that niche when there is an untapped potential to become the main site where bloggers can share and store screenshots with each other. As a blogger myself, I know that I have a whole folder of screenshots taking up space on my computer. They aren't worthy of of the gig of storage they consume and they aren't important enough for me to bother uploading to flickr, yet I haven't deleted any of them just in case I need to reuse one at some point. Having a site where I could offload them would be incredibly handy.

Inspirational Designs of Shots of Web Sites?

In addition, flickr, being the big sharing site for photographers, is filled with photos with varying levels of copyright. Some you can use, some you can't, some you can if you link to a URL and give the photographers name, etc. On flickr, there are some people don't care if you use their image, but there are many others who think that it's worthy of link to their web site if you do so.

Personally (and I think many bloggers would agree with me on this), I don't think taking a screenshot of a web site or logo represents any special effort on my part, so I would have no problem uploading all my screenshots to a service like ScrnShots for others to use. And as a blogger, having a site filled with publicly available screenshots for use, worry-free, would be a great resource.

Update! ScrnShots has just set up an email account: rww-beta-invites@scrnshots.com The first 20 people to email that account will receive an account on ScrnShots. You must include your desired username and they will generate a random password for you.

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http://www.readwriteweb.com/archives/scrnshots_is_flickr_for_your_screenshots.php http://www.readwriteweb.com/archives/scrnshots_is_flickr_for_your_screenshots.php Products Wed, 30 Apr 2008 09:04:43 -0800 Sarah Perez
Study: There is No Tipping Point, Blog Readers Are Skeptical tippoint.jpgA new study by Canadian research firm Pollara has surfaced data indicating that Malcolm Gladwell's popular theory about key influencers moving markets may not be valid. Gladwell's arguments in the 2000 book The Tipping Point had reached levels of cliche approaching The Wisdom of Crowds, in large part because of its seductiveness to marketers. ]]>Sponsor

]]> A number of thinkers (thanks for the link commenter felix) and now the Pollara study have been arguing that large numbers of people do not make decisions based on the advice of a small number of powerful influencers. The new data from Pollara does say that people use online social networks to make buying decisions, but they trust the advice of their friends and family on those networks far more than they do high-profile bloggers. There are a number of things about blogging that may facilitate this, as well.

From MediaPost today:

Of more than 1,100 adults polled in December, nearly 80% said they were very or somewhat more likely to consider buying products recommended by real-world friends and family, while only 23% reported being very or somewhat likely to consider a product pushed by "well-known bloggers."

"This shows that popularity doesn't always equate to credibility," said Robert Hutton, executive vice president and general manager at Pollara. "Marketers might have to reconsider who the real influencers are out there."

There are a couple of things we'd suggest need to be taken into consideration here, however.

  • Popular bloggers still prime the pump, offering substantial visibility at a product or service's launch and leading to later, more credible recommendations from friends and family.

  • The quantity of blog posts may be a complicating factor. Who can keep up with all the recommendations? That quantity, as well as the job description of leading bloggers (to keep you excited about the new things they discover) also tend to lead to decreases in the quality of their recommendations. Your friends and family probably aren't professional stuff-reviewers, so their recommendations are less frequent, less obligatory, less rushed to be first and ultimately more meaningful. The quality deficiency in the reviews of harried, high-volume bloggers can be so severe that many readers have said they only visit those blogs for the links to early-found resources. They click through those links and make their own judgement, often not even reading the bloggers' thoughts on the subject.

  • The study concluded that strangers with 10,000 friends on MySpace provide less potent recommendations than do friends and family, also on MySpace. We'd contend though that this is also a win for smaller social networks. Not that we want to encourage marketer-types to flood quality communities like Multiply, Vox, Ning and FriendFeed, but...the smart ones will find appropriate ways to be visible there. Can they do it more effectively than the many pathetic attempts to market in Twitter? Maybe, but don't hold your breath. The marketing world was really hoping they could just win over some existing social media power users and have everyone else fall like dominoes. This study says that's not how it works.

  • The study is complicated by the fact that it focused on buying things. The biggest blogs on the web aren't places readers go to find ways to spend money. There's an almost rabid rejection in blog reading communities of anything that costs money, in fact.

Times are changing and the connection between technology and social relations is one that many people are watching closely. Facebook's theory that friend activity/endorsement is the best advertisement may be supported by this data. Dr. Pepper's hiring Tay "Chocolate Rain" Zonday to record a TV commercial may look even more ridiculous than it did on face.

The rise of the power-blogger as super-influencer makes a fun story, especially when the mainstream media profiles them as individuals - but in reality bloggers are probably playing a different roll than that of tipping point influencer. That's what we'd suggest that you think about the matter, at least!


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http://www.readwriteweb.com/archives/study_there_is_no_tipping_poin.php http://www.readwriteweb.com/archives/study_there_is_no_tipping_poin.php Analysis Thu, 03 Apr 2008 08:36:13 -0800 Marshall Kirkpatrick