ReadWriteWeb

Everyone has used, or at least seen, a shortened URL. In fact, ReadWriteWeb has reported on services such as bit.ly, krunchd, SnipURL and others. The better ones also generate statistics on the URL itself, like how many times it was shared, and from what originating site. But ReadBurner (the RSS leaderboard site, currently awaiting relaunch) has a new offering called BurnURL, which takes this concept another step further by including an information-laden area they call the ShareBar.