Does this mean Shazam is about to give Pandora and the like a run for their money?

The free Shazam application is best known for its nifty tune identification trick. Mobile users can hold their iPhones up next to a speaker or other source of music and the application "listens" to what's being played in order to identify the song and artist. It also lets you read track and album reviews, read artist biographies and tag songs to share with friends over Facebook and Twitter.

The new application, Shazam Encore, adds even more functionality including improved speed performance, trend lists that highlight what's popular among other Shazam users, a search function that taps into a database of 8 million+ songs, music recommendations and a "drive-and-tag" feature that lets the app recognize when it's in an in-car dock so it can identify what's playing on the radio while you're driving.

But How are Those Recommendations?

Out of all the new features, however, it's the music recommendations option which is the most interesting. Recommendations are the killer feature which can either make or break a mobile application these days. With services like Last.fm and Pandora already providing mobile users with playlists based on a user's likes or dislikes, Shazam needs to be able to do recommendations well - really well - in order to compete with these already popular applications.

In addition, the up-and-comer streaming music service from Spotify also partnered with The Echo Nest's music intelligence platform earlier this year to help improve on Spotify's playlist and music discovery functions. The end results of that partnership have been touted as being like the iTunes' "Genius" feature, only better. Although not yet available in the U.S., Spotify's mobile application is one of the most highly anticipated applications as it provides a new way to enjoy music - through playlist creations that can be listened to both online and off. It, too, will be heavy competition for any application entering into the music recommendations game, including, of course, Shazam.

So where does that leave Shazam Encore? At the moment, its recommendations offering provides you with a list of other songs you might like based on the one track you have pulled up. While this might help you discover new music, you aren't able to create a playlist based on those songs. Instead, Shazam's focus remains more on the sharing of music via tagging and posting to Twitter and Facebook.

As far as how good Shazam's recommendations are, we would need to do a lot more testing before giving a solid opinion - the app is just too new. In fact, it's so new that it wasn't even showing up in an iTunes Store search at the time of writing. The provided screenshot in the App Store doesn't look all that encouraging, though. (Really, a fan of indie band My Sad Captains wants to listen to Katy Perry singing about "kissing a girl?" I don't think so...)

But whether or not the recommendations are up to speed, it remains to be seen whether iPhone app shoppers will be willing to fork over the $4.99 US (£2.99/ €3.99) to have access to them, especially when there's no playlist option included.

Those interested in trying the new Encore application can find it now in the App Store by clicking here.

AOL's PlaySavvy: PlaySavvy is another site that offers parents a chance to check out age-appropriate kids games. Similar to What They Play, this site lists the ESRB ratings next to games and information is categorized by topic and gaming system. Products for console favorites like Xbox 360, PlayStation 3 and Wii are often featured on the site. AOL also offers parents daily articles and a section to view the most popular games.

Parents' Choice: Established in 1978, this site is run by the Parents' Choice Foundation - a nonprofit organization that offers awards to the top children's media and toys. Some of the award categories include websites, video games, DVDs, software, television programming and toys. This site definitely skews towards narrative-based educational materials. If your kid has a shorter attention span, you might want to visit PBS Kids instead.

Common Sense Media: Common Sense media is a nonprofit organizations dedicated to offering parents reviews and suggestions on appropriate content. The group produces movie, website, TV, game, book and music ratings as well as a number of educational tools for classroom use. The site can be personalized for kids between the ages of 2-17 years old and it's available in English and Spanish. This site tends to weigh the benefits of mainstream media sites.

PBS KIDS Island: This site offers parents reading resources, videos and games in English and Spanish. While the majority of the content is best queued up by a parent or teacher, the videos are of particularly high quality and completely commercial free.

National Geographic for Kids: This site offers kid-friendly games, videos, stories and activities for nature lovers. The same photography that has made National Geographic a hit with grownups is likely to please kids. Not surprisingly, the video content is equally compelling. Discovery Kids offers a similar experience and is a great site for visual learners.

Totlol: Totlol is a parent-moderated version of YouTube. The site offers video options specifically designed for children and even offers "age optimized interfaces" to ensure that kids of different ages get the most appropriate content. In 2008, ReadWriteWeb covered Totlol's beta launch. As of today the site charges a $3 per month subscription fee or $54 until your child grows up.

Photo Credit:Swaminathan

With today's Brightcove partnership, Boxee can point major networks towards a solution that allows them to increase control over their web video content and advertising. Brightcove offers customers the option to automatically serve video ads or they can choose to utilize a turnkey solution for customized ad placement. Meanwhile Boxee offers content owners a chance to move web video to television audiences. If Brightcove clients like Fox, Showtime Networks and A&E Entertainment welcome Boxee integration, other providers can't help but take notice. This is important given Boxee's battle for Hulu integration.

While Boxee users have always loved the Hulu app, Hulu's content partners requested removal from the Boxee community in early February. Boxee was forced to respond with a workaround solution. The new deal further legitimizes Boxee as a distributor of mainstream content. For a complete list of Brightcove customers and potential Boxee content providers, visit the Brightcove customers page.

About Appolicious

According to Kara Swisher of All Things Digital, Appolicious is "a combination of Twitter, Facebook and Yahoo, with some Yelp sprinkled in..." but we think the new recommendation service is, as the name implies, closer to that of social bookmarking tool Delicious. As with Delicious, you have an account where you save your items - except here, instead of links, you're saving apps. Also like Delicious, you have the opportunity to "follow" other people whose items you enjoy. Similar to Delicious's "my network" feature, this will highlight people like you who save and share items that fit your interests. Again, we're talking apps not links.

The basic concept behind this idea is to mirror the real world of friend recommendations. You know, when your iPhone-carrying buddy says "hey, have you seen this cool new app?"

How it Works

Of course, in order for you to share your apps with others, you first have to import them into Appolicious. If you want to be more selective, you can manually type in the names of the apps you own, but the easiest way to get started is to do an app import.

The App Library Builder is a Java-based tool which scans your iTunes library for your owned applications. Getting to the tool is a bit harder than it should be we think, since it's not prominently featured on the main Appolicious homepage. However, from your "edit profile" page, clicking through on the link "view my full app library" from the blue box at the bottom of the page will get you going.

Once started, the app detects the location of your iTunes App folder then presents a list of all your apps. Checkboxes are provided so you can check and uncheck the apps you want to import. Unlike our experience with Appsfire, Appolicious accurately detected our applications...all of them (save for jailbreak apps). The apps are then added to your library.

Once imported, you have the opportunity to rate them or write a review, although these steps aren't really all that necessary. By simply owning an application and sharing it on the service, that in and of itself is a recommendation of sorts.

Finding Friends Needs Work

To get the best recommendations, you'll need to import some friends to Appolicious. Unfortunately, the service only allows you to import friends from Gmail or Yahoo! mail by logging into your account using your username and password. Despite featuring a Facebook Connect option for login to the site, there doesn't appear to be a Facebook friend import. Neither is there a way to import friends from other social services like Twitter, for example.

At the very least, you would think that when you land on a user's profile page there would be an option to add them as a friend, but even that isn't an option. Sadly, without better friend finding/following options, the entire service's concept could easily fail. We hope they'll address this issue in a future update.

Recommendations

For now, we can overlook the poor implementation of friending features because Appolicious itself serves up its own recommendations. Plus, by categorizing your "app personality" in your profile (I'm a "social networker" and "tech junkie"), you're offered recommendations from people like you - that is, those who have categorized themselves in the same way.

Conclusion: We'll Give it a Shot

Overall, though, we like the concept of a social network such as this. With a much better import process than Appsfire, it's already off to a good start. And the Delicious model is a great one to mimic for a recommendation service. As long as Appolicious can address the friending issues mentioned above, it could really be a contender for the best place to discover new apps from your friends. That is, unless Apple surprises us with an App Store update that perfects app sharing and recommendations in iTunes itself.

Update: Appsfire's latest version corrects the problems seen in the initial testing mentioned above.

We decided to follow up on and reprint that post here on a late Friday afternoon. We're sure many of readers either didn't see it at the time or hadn't yet discovered ReadWriteWeb. Not everyone who did read it agreed with our conclusions, so after the post below we've added some of our favorite pro and con comments from the original, plus a cool personal story from a member of the RWW community. What do you think? Does online noise play a meaningful role in your life?

Blogs, RSS, IM, Twitter and FriendFeed - the number of sources of sources of information online can feel like it's multiplying exponentially every day. It's easy, natural even, to feel overwhelmed. Especially when we are more familiar with the tightly controlled editorial policies of mainstream media.

The social media space is noisy, though. There are many times when filtering that noise effectively makes a lot of sense (some tools discussed below) - but there are also many times when noise is just what we need.

Experiments in Noise Control

There are many ways you can roughly cut down on the noise in your information stream. More emerge all the time and this is a very valuable direction for services to be exploring. We don't want to argue that noise is always good, it's clearly important to spend some time without it every day.

The most recent entry into the noise filtering scene is probably FriendFeed's new "best of" feature. Late last night FriendFeed rolled out the ability to view just the items most popular with your friends on the service for the last day, week or month. It's something many people have been hoping for and there's no doubt it will prove useful. If you're not using FriendFeed yet, you can check it out and add me as a friend if you like here.

Other services that are good for filtering out noise are del.icio.us popular for a particular tag, AideRSS and Google Reader's overly friendly shared items from friends feature. We'd love to read about your favorite noise filtering tools in comments below.

On the Beauty of Noise

Filtering isn't everything it's cracked up to be, though, and you wouldn't want to live in a fully filtered world all the time. Social media noise is an essential part of learning and living on the web. Hear are some reasons why.

Unexpected opportunities.

Some people call it "serendipity," others call it "passive and opportunistic information acquisition." (Erdelez, see below.) The less limited the boundaries of your scope of view are, the more likely you may be to find things you didn't even think to look for.

Scanning quickly over large quantities of roughly relevant information can turn up invaluable resources, opportunities, context and contacts that you can passively process or opportunistically leverage at will.

Future Needs

It's one thing to find something you didn't know you needed right now, it's a whole other skill to be able to recall information that seemed marginally useful at best in the past at a time in the future when the need for it arises. Who can't remember doing that before?

The ability to recall passively collected information that was gathered purposelessly in the past and put it to use in the future is a particularly powerful form of intelligence. A person with a substantial reservoir of generally relevant information is a great person to have on any team.

Maximizing Recall

Some people worry that being exposed to too much information will lead to not remembering very much of it. Scientists say that's not necessarily the case, though. Sanda Erdelez, for example, wrote the following in her study Information Encountering: It's More Than Just Bumping into Information

A majority of participants in my information encountering study, when asked about their past experiences of "bumping into information," were familiar with the notion of accidental discovery of information and could recall these experiences clearly

We may be afraid that we won't remember key information that rushed past us in a river of news, but Erdelez argues that when prompted about a particular incident of accidental discovery our memories are better than we might think.

We would argue here in fact that the more total information our minds are exposed to, the more particular items we'll be able to recall in the future. One useful strategy may be to spend some time going through a large amount of information just a touch more quickly than we're comfortable with.

General Knowledge

Beyond simple recall of particular information in the past, internalized noise can be just as useful in the formation of wisdom and perspective as introspection, thoughtfulness and other forms of attentiveness can be. Spend some time skimming, it'll make you a better person. You'll meet new people, learn new things - don't worry, it's fun.

Personal Growth

Serendipitous search in the offline world is believed to be one of the ways our understanding of the world expands. David Pescovitz at BoingBoing writes about Swedish ethnologist Erik Ottoson's PhD thesis titled Seeking One's Own: On Encounters Between Individuals and Objects:

"Ideals of what is beautiful, useful and reasonable," Ottoson argues "materialize in conjunction with the experience of what is available and what is absent or out of reach."

That's more than just a beautiful reason you should read BoingBoing, it's an interesting understanding of the way that swimming through noise helps us become who we are.

Conclusion

Quiet time, time off-line, deep thoughts and long books are all beautiful things - essential to a healthy intellectual, psychological and social life. We argue, though, that the opposite of all those things - online social media noise, is also a great opportunity that deserves to have its worth recognized at a time in history when many of us are struggling to deal with it.

So take some time for yourself when you can, find a nice place to sit with a cup of tea and blow through a few hundred items in your RSS reader. If you can relax into it, it'll help you remember some of the reasons why you love the internet.

Creative Commons photos, Christmas 2007 series, by Flickr user Kevin Dooley.

Following up on this post

We write enough here everyday and read enough around the web that sometimes looking back at a post from earlier in the same year can feel like we're visiting another planet. This post, though, still feels pretty familiar.

A few things have changed, for sure. Hutch Carpenter, the blogger who made the chart in this posts about different ways to relate to noise, got a job at enterprise social bookmarking startup Connectbeam - in part, he says in announcing his new position, because of his use of FriendFeed! That's pretty heart warming.

In announcing his new job, Hutch wrote the following:

FriendFeed opened my eyes to the possibilities of knowledge as the basis of relationships. The ways in which content from a variety of sources is a powerful, addictive basis for learning, conversations and collaboration. How activity streams are compelling reads. I've been active on FriendFeed since March, and it shocks me how much I know about web 2.0 and technology in general versus last year. I've still got much to learn, and FriendFeed will continue to be a good source for that.

Diverse Reactions from Readers

Hutch's is a pretty happy ending to a story about noise, but not everyone who read our original post agreed with it.

One dissenter summarized a number of peoples' positions well when he wrote: "The web is about ME first and then comes the noise driven by the hype and the false version of truth that is popularity." That commenter, who went by the name "directeur," is building a startup based on this belief of his called FeedEgo.com. It's a personal relevance based feed reader and it's worth checking out, even if we do disagree with its creator about relevance vs. noise.

Some commenters said that balance was really what's most important. "Portland Broker" for example, wrote that "As with most everything, I think it's a matter of balance. Noise is everywhere; sometimes it's serendipitous, often it's not. A world that is overly filtered is lacking, just as one that is not filtered at all."

How can you as a person online create that kind of balance? Iconoclastic tech/culture blogger Stetoscope suggested the following: " I think what makes noise unbearable is the guilty feeling we have to not read everything. But if we takes some times to dive in the noise, without feeling guilty of what we have missed, it is just a positive habit." We like that advice and it sounds like it could work well with some of the tips we shared in a post last Spring titled Seven Tips for Making the Most of Your RSS Reader.

What do you think? Is social media noise good for you? How has it been treating you lately? If you believe in the need for balance, what are your favorite ways to create it?

Now, every feed page on Toluu will show a "Tags" tab. This tab displays all the tags other users have already attached to the feed, as well as a text box to immediately start entering tags. Toluu also suggests tags based on a user's previous behavior on the site. The experience is reminiscent of tagging bookmarks in delicious, where the Ajax interface also makes adding suggested tags as easy as clicking on the keyword.

Besides this, Toluu has gone out of its way to expose these new features in as many places as possible. When browsing through a list of feeds, for example, a little '+' sign appears next to every feed you mouse over, which then exposes an inline tagging interface.

Searching Tags

Because tags are now available on Toluu, the developers have also added the ability to search the complete index of all feeds in Toluu for a specific tag, which is a great way to discover new and interesting feeds to subscribe to.

Overall, we think Toluu did a great job in adding this new feature and making it easily accessible throughout the site. As the tagging feature is still pretty new, only a select few feeds actually have tags attached to them, but as more users start tagging feeds, this will surely become one of the most popular features on Toluu.

The social media space is noisy, though. There are many times when filtering that noise effectively makes a lot of sense (some tools discussed below) - but there are also many times when noise is just what we need.

There are many ways you can roughly cut down on the noise in your information stream. More emerge all the time and this is a very valuable direction for services to be exploring. We don't want to argue that noise is always good, it's clearly important to spend some time without it every day.

The most recent entry into the noise filtering scene is probably FriendFeed's new "best of" feature. Late last night FriendFeed rolled out the ability to view just the items most popular with your friends on the service for the last day, week or month. It's something many people have been hoping for and there's no doubt it will prove useful. If you're not using FriendFeed yet, you can check it out and add me as a friend if you like here.

Other services that are good for filtering out noise are del.icio.us popular for a particular tag, AideRSS and Google Reader's overly friendly shared items from friends feature. We'd love to read about your favorite noise filtering tools in comments below.

On the Beauty of Noise

Filtering isn't everything it's cracked up to be, though, and you wouldn't want to live in a fully filtered world all the time. Social media noise is an essential part of learning and living on the web. Hear are some reasons why.

Unexpected opportunities.

Some people call it "serendipity," others call it "passive and opportunistic information acquisition." (Erdelez, see below.) The less limited the boundaries of your scope of view are, the more likely you may be to find things you didn't even think to look for.

Scanning quickly over large quantities of roughly relevant information can turn up invaluable resources, opportunities, context and contacts that you can passively process or opportunistically leverage at will.

Future Needs

It's one thing to find something you didn't know you needed right now, it's a whole other skill to be able to recall information that seemed marginally useful at best in the past at a time in the future when the need for it arises. Who can't remember doing that before?

The ability to recall passively collected information that was gathered purposelessly in the past and put it to use in the future is a particularly powerful form of intelligence. A person with a substantial reservoir of generally relevant information is a great person to have on any team.

Maximizing Recall

Some people worry that being exposed to too much information will lead to not remembering very much of it. Scientists say that's not necessarily the case, though. Sanda Erdelez, for example, wrote the following in her study Information Encountering: It's More Than Just Bumping into Information

A majority of participants in my information encountering study, when asked about their past experiences of "bumping into information," were familiar with the notion of accidental discovery of information and could recall these experiences clearly.

We may be afraid that we won't remember key information that rushed past us in a river of news, but Erdelez argues that when prompted about a particular incident of accidental discovery our memories are better than we might think.

We would argue here in fact that the more total information our minds are exposed to, the more particular items we'll be able to recall in the future. One useful strategy may be to spend some time going through a large amount of information just a touch more quickly than we're comfortable with.

General Knowledge

Beyond simple recall of particular information in the past, internalized noise can be just as useful in the formation of wisdom and perspective as introspection, thoughtfulness and other forms of attentiveness can be. Spend some time skimming, it'll make you a better person. You'll meet new people, learn new things - don't worry, it's fun.

Personal Growth

Serendipitous search in the offline world is believed to be one of the ways our understanding of the world expands. David Pescovitz at BoingBoing writes about Swedish ethnologist Erik Ottoson's PhD thesis titled Seeking One's Own: On Encounters Between Individuals and Objects:

"Ideals of what is beautiful, useful and reasonable," Ottoson argues "materialize in conjunction with the experience of what is available and what is absent or out of reach."

That's more than just a beautiful reason you should read BoingBoing, it's an interesting understanding of the way that swimming through noise helps us become who we are.

Conclusion

Quiet time, time off-line, deep thoughts and long books are all beautiful things - essential to a healthy intellectual, psychological and social life. We argue, though, that the opposite of all those things - online social media noise, is also a great opportunity that deserves to have its worth recognized at a time in history when many of us are struggling to deal with it.

So take some time for yourself when you can, find a nice place to sit with a cup of tea and blow through a few hundred items in your RSS reader. If you can relax into it, it'll help you remember some of the reasons why you love the internet.

Creative Commons photos, Christmas 2007 series, by Flickr user Kevin Dooley.

]]>Discuss]]> http://www.readwriteweb.com/archives/why_online_noise_is_good_for_y.php http://www.readwriteweb.com/archives/why_online_noise_is_good_for_y.php Analysis Fri, 06 Jun 2008 14:46:55 -0800 Marshall Kirkpatrick