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SnapLogic is a cloud integration platform. It offers an app store (called the SnapStore) of connectors (called snaps) for integrating services like Box, Netsuite, and Salesforce.com. Unlike Jive or Salesforce.com, which offer services in addition to an app store, SnapLogic is focused on being a platform for connecting other services. Customers can also build their own snaps through a visual programming interface.

SnapLogic rigorously vets submissions to its app store, and applications are sandboxed. SnapLogic Server has support for both Active Directory and LDAP, enabling enterprises to integrate services with their existing access controls.

As 2010 draws to a close we're taking a look at a few enterprise startups that show promise and that we haven't covered on ReadWriteEnterprise.

Jama Software's flagship product is Contour, a Web-based requirements management application for development teams and consultants. Contour's killer app is Review Center, a collaboration module that enables users to discuss requirements and incorporate feedback into a project.

Socialtext just released version 4.5.2 of its enterprise social media suite to hosted customers. The new version features several new features including an OpenSocial widget builder for both developers and non-developers, Google Analytics integration and a new HTML5-based mobile interface. The new features fit into the ongoing trends of putting development tools into the hands of non-developers, the increased role of analytics and HTML5 making its way into the enterprise.

This week Gartner issued forecasts for both the enterprise SaaS market and the enterprise social software market. Both are predicted to finish 2010 with strong growth and see even more growth next year. Revenue growth in enterprise SaaS and social software is evidence of three of the five biggest enterprise trends of the year: cloud, consumerization and social (the others are analytics and mobile). But some of Gartner's findings are surprising.

Yammer announced today that its social enterprise products are now available in Dutch, French, German, Japanese, Korean and Spanish. The company plans to add support for a new language each week via its Translations application, which lets users participate in the translation process. There are currently 94 languages available for translation via the Translations application. According to the company's announcement, 55% of Yammer's traffic comes from outside of North America.

StreamWork, SAP's enterprise collaboration SaaS, is now available in the Google Apps Marketplace. The company also announced an enterprise edition of StreamWork and a mobile application for BlackBerry handsets. Although SAP is best known as an enterprise software, StreamWork has been focused on SMBs up until now.

Dice asked the participants at Enterprise 2.0 Santa Clara an interesting question: what can you do with enterprise 2.0 tools today that you couldn't do a year ago? Listening to the responses, three themes surface: adoption, awareness and integration. Much of the improvement we've seen in the past year comes not from new tools, but a better awareness of the tools and more people actually using them. The biggest technological change in the past year seems to be more integration between various tools.

Dreamforce, Salesforce.com's annual user conference, is next week and the related announcements are starting to roll in. This week we're seeing an upgrade to Zuora's cloud billing system, a new "virtual private SaaS" product for Salesforce.com and three new Force.com Labs apps. All these new tools are now available in AppExchange. Let's take a look.

Gartner today announced eight predictions for IT in 2015. Last week, we looked at the broad trends Gartner and two other analyst firms expect to shape the future of IT. This latest announcement makes some more specific predictions about changes the firm's analysts expect to see by 2015 or earlier. For example, the firm predicts that 80% of enterprises will support tablets by 2013 and by 2014 90% of organizations will support enterprise applications on personal devices.

Salesforce.com announced this morning that it has hired its first chief scientist: former BT chief scientist JP Rangaswami. Rangaswami will be focused on evangalizing Salesforce.com's solutions to European customers and will also contribute to the company's overall product strategy. Rangaswami brings several years of experience as an enterprise CIO as well as thought leadership in social media, collaboration, open source, and the cloud to Salesforce.com. "It's unusual for someone to bring both serious enterprise experience and cutting edge thought leadership on the social web to the table," says Michael Krigsman about Rangaswami's unique background.