ReadWriteWeb

Do you remember those annoying Snap.com popups that have thankfully disappeared from most blogs again? Don't be too happy about that yet, because Microsoft is about to release a very similar product name Gaze. Gaze, which is set to launch on April 15th, will provide contextual ads based on keywords in the content of a site. Just like Snap, Gaze will underline keywords on a web page and will pop up a small box with ads and additional information about the keyword whenever you hover over it.