jericho
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Comment of the Day: Oprah, Jericho, & The Mainstreaming of Online Media
We have another 2 Comment of the Day prizes to give away and both of them relate to the mainstreaming of online media (specifically video and audio). The first is from our post Is Oprah Going to Save the Internet?, in which Marshall Kirkpatrick noted that Oprah Winfrey's use of podcasting, Silverlight and Skype could be "a turning point for the [Web] platforms of the future." Via trackback, Jason Kaneshiro from Webomatica suggested that the 'Oprah Effect' is so important that Steve Jobs should consider partnering with Oprah in order to sell more iPods and AppleTVs.
Internet Fandom: Still Not Ready for Primetime
It was just a couple of days ago that CBS VP and Chief Marketing Officer Patrick Keane used fan-favorite "Jericho" as an example of why television networks should potentially begin to include web viewership in ratings numbers. As we wrote, Keane pointed out that "the online viewers of one episode [of 'Jericho'] boosted the ratings from 4.2 to 5.1 - nearly a whole percentage point." But the large web following wasn't enough to keep "Jericho" on the air -- today CBS axed the show.
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