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Business and social uses of Twitter have gotten most of the attention since the social platform hit the mainstream. But Twitter's benefit to charities and worthwhile causes is just as obvious, and we're now starting to see more and more uses in this sphere.

Ben Behrouzi came from the shadowy Lead Generation business, but some people in that field said he played too dirty. Now he's got a real-time search engine that just came out of beta today, called Leapfish, and he says the company will already report $10 million in revenue this year despite having barely launched to the public.

This is a strange story, but no one said the path to the future wouldn't itself be strange. So consider suspending your disbelief so you can see what Leapfish has to offer.