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Numbers released from comScore today show that U.S. Internet users watched nearly 34 billion videos online in the month of May, up from just over 30 billion in April. Hulu served up nearly 1.2 billion videos last month, nearly 3.5% of the overall market, while Google remained supreme, accounting for 43% of the market - a whopping 14.6 billion videos - with its powerhouse property, YouTube. Still, Hulu, a place where many watch full episodes of network television, is slowly inching from the pack, and Fox Interactive Media, sitting near the bottom of comScore's rankings, wants a piece of the action. They're target? Mobile.

There's no question that mobile web use is on the rise. Recent reports tell us that cellular networks worldwide are seeing major increases in growth. In fact, there are even concerns that the current infrastructure won't be able to keep up with the new demands. According to one research firm, 3G traffic in developed markets will increase by 20% by the end of 2014 but some operators will face HSPA capacity shortfalls as soon as mid-2010, if not earlier. Forrester Research also recently predicted that more than a third of Europeans will be accessing the mobile internet by 2014.

With these levels of growth, we're also seeing related mobile services getting a boost. App stores, both phone-based and carrier-based, are popping up left and right, mobile video usage is booming, and mobile ad markets are seeing dramatic growth, too. However, there's one area that hasn't yet benefitted from the mobile revolution: mobile e-commerce.

According to QuickPlay Media, a leading provider of mobile TV and video solutions for cell phone carriers in the U.S. and Canada, video streaming to mobile devices became significantly more popular in the last quarter of 2008. Across QuickPlay's network, the number of streams viewed in the fourth quarter of 2008 more than doubled from the previous quarter, while video downloads increased by almost fifty percent.