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Mass market mobile social networking and gaming platform MocoSpace has issued a statement expressing interest in purchasing MySpace from parent company NewsCorp. The potential acquirer says the two companies have already begun to talk. It sounds like a logical deal, if it can get done.
MocoSpace is a far-reaching service that began with mobile web social networking, then moved into casual games and last spring into smart phone apps. The company targets multicultural and youth audiences as young as 14 years old. It has raised $6.5 million in venture capital and is well regarded for its mobile advertising success. MocoSpace serves up 3 billion mobile Web pages each month, making it the fourth most visited mobile website online, according to one analyst firm last spring.
It's done. The battle between Facebook and Myspace is finally over. Yesterday, the two companies made a joint announcement introducing "Mashup with Facebook", a feature that brings all of your Facebook "likes" and interests to Myspace by way of Facebook Connect.
We can't help but wonder if this announcement marks the end of an era or the beginning of a new one for the once-dominant social network, and we're looking to you, our readers, to find out.
Today, MySpace is launching what may be its last-ditch effort to save itself before owner News Corp makes other plans, or even sells off the ailing company.
With the launch of the "new MySpace," a social entertainment hub that allows for the discovery of music, celebrities, television, movies, games, videos, photos and offline events is revealed. But despite the company's radical changes and improved design, MySpace is still sending mixed signals about its future.
In its climb up the social networking ladder, Twitter - the service that many mainstream Internet users still like to equate with inexplicably sharing what you had for lunch - has surpassed former social networking giant Myspace in unique visitors.
The Wall Street Journal reports that new data from comScore puts Twitter in the number three spot for social networks, bumping Myspace out of the top three.
MySpace is hiring for a "BIG 'Stealth Project,'" according to job listings that have popped up over the last few days.
MySpace is in for a "major overhaul" in the next few months, owner Rupert Murdoch, CEO of News Corp., said recently (MySpace Bleeding Money; News Corp Promises "Overhaul" Soon). But there are few clues as to what "Stealth Project Burn" might be and whether it would even be part of MySpace.com.
The category of News Corp's business that includes MySpace lost $174 million in the fourth quarter, worse than the $136 million it lost in the same period last year, the parent company said during its earnings call this morning.
But News Corp plans to stick with the beleaguered social networking site, the company said, and a "major overhaul" will be finished in a few months.
Things aren't looking up for MySpace these days, but the site remains one of the most popular online (50m people in the US visit it every month) and the people behind it are ready to experiment. Tonight we were sent a link to one experiment that looks great - a photo-heavy, curated celebrity and news portal to drive subscriptions to topic streams and liven up your MySpace news feed.
The project is clearly unfinished and it hasn't been discussed anywhere we can find, but it's publicly accessible at MySpace.com/Everything and it looks quite good. The code underneath says it's powered by CrowdFusion, the dream-CMS (content management system) built by Brian Alvey, Jason Calacanis's co-founder of the Weblogs Inc. network bought by AOL.
Tomorrow the band Arcade Fire releases their new album, The Suburbs. It's interesting to look at how a popular band of today utilizes the Web to release and promote a new album.
Is the band using Facebook more than MySpace now? Do they use Twitter and, if so, how? What music web sites are they using to promote the new record? What other online services, for example video communities, do they use? Let's check it out.
A company called SocialShield has launched new technology aimed at keeping children and teens safe on social networking sites like Facebook. Using patent-pending "Safety Engines", the service scans a child's social networking profile to look for inappropriate, dangerous or otherwise suspicious content or behavior. When it finds questionable material, parents are alerted immediately via email.
A couple of months ago, we asked whether MySpace could make a comeback. Since that time, they've become #1 on Android and jumped into bulk user data sales.
Today, MySpace has unveiled a new events plaform.
Called MySpace Events, it presumes to be "a global events and calendar platform providing users with new tools to create, discover, share, and manage events across MySpace and multiple social networks."
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