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Another Way to Measure Electoral Clout: Watch the Widgets
Even though last night's big contests in Kentucky and Oregon ended in a split decision, with big wins for both Senators Barack Obama and Hillary Clinton, most pundits now agree on who is most likely to be the Democratic nominee for president when the convention rolls around in August. Hint: it's the candidate who has dominated nearly every method we could think of to measure election momentum on the web. We got some data last night from widget-provider Widgetbox that shows the same trend for viral widget installs.
The Birth of the Political Long Tail
Are we witnessing the emergence of the Long Tail of politics over the course of this presidential election cycle in the United States? Central Desktop CEO Isaac Garcia thinks so, and applies Chris Anderson's famous Long Tail theory to the campaign of US presidential hopeful Barack Obama in a rather compelling blog post last week. In the post, which was syndicated on the TechPresident blog, Garcia argues that Barack Obama, and to a lesser extent Ron Paul, have built campaigns on the back of the Long Tail of political interest in the US.
Obama and Paul: The Kings of the Web Election
There's no question this year that Barack Obama and Ron Paul are the kings of US politics on the Internet. They both command the lion's share of their party's attention online and seem to dominate social networking and social media sites. So why is only one of those campaigns actually working? How come only Obama has been able to translate his online success to success at the polls? We thought we'd take a brief look today at the Obama campaign and why it has been successful, while citizens in 24 US states head to the polls as part of "Super Tuesday."
UPDATE: Also check out Keeping Tabs on Super Tuesday, our guide to following Super Tuesday via the Internet.
The Obama Bump Felt on Facebook
Ah, what a difference a caucus makes. In November, when ABC and Facebook announced their partnership for US political coverage we, like many other tech pundits, expressed skepticism. We noted that polls on the Facebook politics section were drawing just around 1,000 participants -- "a microscopic number" compared to the 17 million US members of voting age on the site (now over 18 million). But just over a month later, things seem to have turned around completely.
Web Crystal Ball: Obama and Paul Will Win Tonight
The use of social networking and web-based organizing tools in politics has been a major story over the past year (in fact, we named it as our 6th most important story of 2007). Tonight, when a number of Iowans gather to decide who they think should represent the two major US political parties in the upcoming presidential election, we will begin to see if all that web campaigning paid off.
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