ReadWriteWeb

PostRank just launched a new analytics tool that promises to give publishers a better way to track the social engagement around their content across the web. To do so, PostRank Analytics, which costs $9 per month after a free 30-day trial, combines engagement metrics its already collects from social networks with traditional analytics data from Google Analytics. Given that the majority of engagement around a blog post now happens off-site and within an hour after a post goes up, PostRank's ability to give users a real-time view of how a story is being shared on multiple social networks can be quite useful.