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"If the Super Bowl is such a meaningless game, why are so many people posting updates about how they're not going to watch it?" said one of my Facebook friends, as the game approached halftime.

OK, I don't follow football. And I especially don't know anything about the Super Bowl. After the Super Bowl, I was wondering why Nicki Minaj and MIA (aside from her Cee Lo flick-off) didn't play a bigger role in Madonna's halftime show. I was also pretty relieved that Madonna made it through that entire performance without slipping, though she did come scarily close. I was truly impressed by some of the throws (Eli Manning!) and was also curious about the stories behind the football players' tattoos.

What I do know about the Super Bowl is that the Giants won (go New York!), and I got to hang out with some very awesome friends and my friend's dog, who I want to steal. I also have a few witty one-liners thanks to my more football-savvy Facebook friends because I, like most other social TV watchers, checked Facebook and Twitter during the game.

Five years from now brands could spend $10 million on promoted tweets during the Super Bowl, according to an industry observer.

But first, brands need to learn how to use Twitter and avoid Sunday night's Toyota disaster, in which the car maker ended up spamming people who used game-related hash tags.

We knew this year's Super Bowl would be more social than ever, but we probably didn't realize that most of the chatter on social sites wouldn't be about the athletics. Sadly though, most advertisers didn't connect their social efforts with their advertising, or worse, allowed their site to go down during their ad slot.

What's abundantly clear though, is that many people did use social media during the Super Bowl, in record numbers. Were you one of those talking trash with friends or lamenting the directions of some ads?

Did you use social sites like Twitter, Facebook or Google+ during the Super Bowl?

We asked and culled your responses from Facebook, Google+ and Twitter and presented them back to you with Storify. If you have additional responses, please leave them in the comments.

Although predictions last week raised expectations about the role that social media would play in reshaping what has historically been one of the most engaging non-holiday events in the U.S. every year, the first analysis of yesterday's public social network data by advertising analysis firm Networked Insights makes a compelling revelation: Almost three-fourths of the chat taking place among Twitter and Facebook users Sunday night had nothing to do with the game itself.

In fact, according to Networked Insights' data, the Super Bowl topic that trended in third place was "Brady," but when you break that topic down, you realize it may actually have been more about Mrs. Tom Brady - supermodel Gisele Bundchen, who appeared on camera perhaps once during the game, whom Tweeters evidently referred to as "Mrs. Brady" or perhaps "Lady Brady" - than about the New England Patriots quarterback.

Forget what all those ad executives tweeting on #brandbowl and #whartonfoa told you last night: There were 87 commercials during last night's Super Bowl, but very few of them failed to meaningfully connect their message to their social media platforms.

The ad execs praised the use of Twitter hashtags, even going as far as saying the hashtag was to 2012 what the URL was to 2000, one year after Victoria's Secret became the first ever firm to use a Super Bowl ad to connect viewers to its online media. But posting a hashtag in a commercial and getting viewers to take some sort of action that increases brand affinity are two different things, according to an anlysis released Monday by Resource Interactive.

This year's Super Bowl will be more social than ever before.

With the rise of social TV and the first-ever 2,800-square-foot social media command center, fans who have trekked down to Indianapolis and people at Super Bowl parties across the country can now opt to have a super-connected experience.

This marks the first time that the NFL has partnered with a Super Bowl host city. Like a Midwestern truck stop that has a restaurant, convenience store, bathrooms, random coin-operated claw games (that you can't ever win) and gas, the Super Bowl social media command center seeks to be all things to all football fans. Receive mobile updates about navigating the city. The Super Bowl Social Media Command center will answer your Twitter (@superbowl2012) and Facebook questions. Follow the blog here. It's the customer service center of your Friday Night Lights dreams.