ReadWriteWeb

Outsourcing research and development to customers via Digg-style voting is a hot trend for tech-savvy companies right now. Dell did it with IdeaStorm (our coverage), Starbucks did it with My Starbucks Idea (our coverage), and Salesforce did it with IdeaExchange. The concept has now made the leap to politics with Oh Boy Obama, an unofficial "online think tank" in which supporters can vote on ideas that they think Barack Obama should pursue in his presidential campaign.