That's one way to go about it.

Then there's that old-fashioned "building a relationship with a real person not a robot" idea. You know, treating people like people and taking the time to get to know them. Oh right, yeah, forgot about that.

Writers, like artists, are sensitive to ideas and people. But not every writer will get you or your product - and in the tech world as in any world, each writer has their own specialization. If the match is right, I guarantee they will want to get to know you and your ideas.

Of course, these types of connections don't happen everyday - but they do happen, and they are special. Meanwhile, there are a few things that you can do before just blindly spamming inboxes and acting like you're TOTALLY BESTIES with someone whose byline you barely know. So come along, let's learn together. You are the reason I'm writing, after all. :)

Before you zero in on the writer of your choice, here are a few questions to consider:

1. Do you like the way the writer writes?
2. Does the writer actually cover stories the way you think they should be covered?
3. Would the writer care about your product, based on what they have covered in the past, what they are currently covering and what they're tweeting about?
4. Is your idea or product gender-specific? If so, is the writer the right gender to cover your story?
5. Are you prepared to answer questions if you get pummeled? Can you stand up for yourself and your product? Or will you hide behind your computer screen and just refer to boring press release language?

If you feel prepared to do all of these things and more, then let's get into the 10 ways to win over a writer. Many of these tips are about not doing anything at all.

1. Don't Send Press Releases. Most writers hate press releases because they don't tell a story - they just summarize the qualities of a product. The quotes are sterile and boring, and always emphasize the glossiness of the product. If you can't explain the product in three awesome sentences, it's too complicated. Keep it simple. Make everyones' lives easier.
2. Do Send Blog Posts. I know you really want to send a press release. Do yourself a favor and hire someone who can distill marketing jargon into fun, playful language for a blog post. Give it some personality. Try even putting your own personality into the blog post. If you are an asshole, own it. If you are a really prissy girl, own it. I'd rather read a blog post from The Valley Girl or some super nerdy tech dude who has a passion for plug-ins than some cold, lifeless marketing type.
3. Find the Writer on Twitter. On a good day, I only check Twitter a few times. On a bad day, I'll be on Twitter hunting around for stories, ideas and weird people. Find me on Twitter (@aliciaeler) and tell me why your idea is awesome. Do not send me a link to a press release. Send me a fast, easy blog post. Tell me about this app you've made that is going to probably take over the world and get me invited to Katy Perry's house. Tell me why I can't live without this app. And do it all in 140 words or less. Do not DM me, though. I will bite your head off.
4. Show That You Actually Follow the Writer's Work. Try reading at least 10 of the writer's stories, and then go a step further than just "I like your so-and-so piece on cats with dandruff problems." Tell me why you liked the story. What did it make you feel? Did it remind you of an idea you had the other day? Did it make you cry? Did it make you want to throw your cat in the blender? Seriously, throw me a bone, or some catnip, or both. My only goal as a writer is to make you think a little bit more deeply about something. If I can't do that, than I have failed and you should tell me in the comments below.
5. Live in the Writer's World. A good writer is able to cultivate a niche, a culture all their own. You read their work enough and you feel like you're inside their head. If you can't get inside their head, or it feels like a weird, uncomfortable space that you feel like you shouldn't be in or even near, then trust your instincts and do not pitch that writer.
6. Make Your Videos 2 Minutes or Less. Everyone is trying to make an awesome video about their product. If you make one, include a one-paragraph intro and then boom! Drop in that video! If you can't easily transition from text to video, the writer may not be interested in even clicking to watch. So, make it easy. Make it fun. And make sure the writer knows that there is no pressure to write anything. Do not end your emails with annoying nudges like "I hope you know that I really want RWW coverage! Can you tell?" Yes, I can tell, and it makes me feel sad. At the end of the day, often times it's those nice, succinct pitches that result in some friendly back and forth but no coverage that keep me interested and curious to learn more later. Don't expect first prize right off the bat. Sometimes it's better not to win.
7. Don't Act Like We Already Know Each Other. OMG do not send emails saying "hey, just confirming that we're on for that 2:00 p.m. appointment" that I never agreed to or even knew about. If it is an honest mistake, fine. But I know how you do, k? That is a lame sales tactic and makes me never want to know you or your product, or to speak to you at all.
8. Don't Tell Me About Your Day or Your Sick Kid, Puppy or Kitty. I truly love babies, children, cats and dogs. But I do not need to read your excuses about why you are emailing me now rather than later because you had to take your kid to the vet, or your dog to school. I honestly do not want to know anything about your personal life unless it is relevant to the story you're pitching me, or you are a truly amazing and interesting creative person whose life involves inventing new species of dogs and cats. If you do not fit into any of those categories, please just stick to the ideas you're pitching.
9. Think of This Like Dating. If you live in the same city, why not court the writer a bit? Just like dating, you don't just show up in someone's life and say "Hey, I am for sure the hottest person here and it is obvious that we are meant to be. You want summa this?" Um, no I do not. Why not try being friendly, open and honest? Show me, don't tell me or flash me. I will listen. If you choose to inquire about me, be genuine. I know this is a business relationship and all, but seriously - it is still a relationship, and should be a respectful one at that. Ask me what I am working on. Then ask me to lunch. I might take you up on it.
10. Don't Take it Personally If I Don't Respond. We are all busy people with busy lives. If I do not respond, don't be sad. But don't follow-up more than three times. Sometimes third time's the charm. But fourth, fifth, six time is just plain pathetic.

Do you have any tips for courting writers? Share them in the comments below. Thanks!

Built on top of Linux, the feel of Chrome OS is that of just using a Web browser running on a small notebook computer. This leads to some obvious limitations, of course. For example, how do you transfer files from a USB device to Google Chrome OS? The short answer: you don't. But I found an exception just the other day - I managed to access photos on a USB Flash drive in a surprising way.

I knew that plugging in a USB flash drive to my Chrome OS would get me nowhere. As a Web-only operating system, Chrome OS isn't designed (for now, at least), to access external storage. According to Google's own Help documentation, the USB port on the notebook's right side allows you to connect the "most common devices" including things like "external monitors with VGA connections, USB mice and keyboards, headsets, and microphones."

Not USB flash drives. I mean, really - who uses that stuff anymore?

Well, I guess I do, although not by choice. This particular USB flash drive was given to me by another family member and it had photos of my daughter's 1st birthday party on it. In Google's world, those photos should have been uploaded to the "cloud" - Google Docs, perhaps, Picasa Web Albums, maybe or a competitor's service like Flickr, Facebook, etc. Too bad grandma didn't get the memo about the cloud. What to do now?

Using Facebook to Get to USB Storage from Chrome OS

Surprisingly, I found that I could upload the photos in question to Facebook by the way of Facebook's own photo uploader. It allowed me to dig into the Linux file structure under Chrome OS, locate the external storage drive media, and choose the photo I wanted. It was buggy, but it worked.

Instead of using the photo upload button from the Status Update box on my Facebook profile page, I went into my Facebook photo albums. From a new album I created, I clicked the button to add photos.

In the window that appears, click "Select Photos:"

Then, you'll be into the Chrome OS file system. Find the Media folder. (Sorry, I didn't have any way to screenshot these since I was now no longer in a webpage where I could access my "screenshot taking" Chrome extensions).

In the Media folder, I found two folders - my photos were in the second one.

I picked the photo I wanted, then clicked OK. The photo uploaded to Facebook:

TA-DA! Cloud workaround!

Now a word of warning: this process didn't always go smoothly, Chrome OS would report unresponsive Web pages (I clicked "Wait" and all was well), the Flash plugin would crash and sometimes, the photo wouldn't even upload the first time, but the second time it would. Obviously, this feature isn't ready for primetime. But in a pinch, it worked.

Enjoy!

What do you do when someone starts following you on Twitter? Do you follow them back? Let's say you'd like the people you follow to follow you back - how are these decisions made? Egyptian marketing consultant John Antonios has drawn up a useful flow chart explaining his thought process for evaluating new people on Twitter. I thought it was well articulated and could prove useful to other readers, so you can find it below. Yes, if you're comfortable using Twitter already this may not seem terribly novel to you, but please bear with us: I think having these thoughts clearly articulated could be very useful for many people.

Click to enlarge.

If you want a safer solution, there's a new Facebook "like" bookmarklet you can use instead.

Not only does using the bookmarklet he created protect you from like fraud as described here, it's also a handy way to like anything on the Internet - even if there's no like button available on that page.

How to Use the Facebook Like Bookmarklet

To use the bookmarklet, just drag this link to your bookmarks bar in your Web browser: Like-o-matic.

Once it's there, you can click it anytime you're on a page or website you like.

Like ReadWriteWeb, for example? Click the button. Although there's no "Facebook Like Button" for the website as a whole (you can, however, find us on Facebook), you'll be given the opportunity to like ReadWriteWeb.

After clicking the bookmarklet once, you'll see a message appear at the top of the screen: "Be the first of your friends to like this." Click the button with the thumbs up on it and it will register your like on Facebook and post it to your News Feed.

That's all there is to it.

By using the bookmarklet instead of the like buttons on the websites themselves, you can be sure that your Facebook like will be pointing to the real thing. Plus, it allows you to like anything you want - even a site that isn't using Facebook buttons. Nice!

Around the same time as the "privacy debacle," as we like to call it, unfolded, Facebook also announced a "Safety Advisory Board," a group whose purpose is to review safety-related procedures and documentation as well as make suggestions regarding best practices and other procedures. How about this safe practice, Facebook: don't publicize people's private information?

Facebook Safety Center: Educating Users on How Facebook Did Them Wrong

But the world changed and Facebook changed with it, or at least that's what CEO Mark Zuckerberg claims. The oversharers of the iGeneration have generally shrugged their shoulders at the threat of their private photos and updates having gone public. Their outrage? Practically non-existent. After all, this is the same group who grew up around sex offender scandals on MySpace, posted sexy "MySpace angles" photos mom and dad would be shocked to see, and who developed the trend of "sexting," texting revealing pictures to their crush du jour. So their status updates are public? Who cares?, they think.

Ah, but they should. The publicizing of private data has led to a host of issues in its wake, including harassment and cyberbullying, to name a few. Cases of teens committing suicide after becoming victim to abuse via social networks have also occurred, unfortunately.

No one could argue that cyberbullying and the like could occur among groups of friends, whether or not Facebook remained a private network. It's a valid contention - the dark underbelly of the human condition allows such behavior to exist, even amongst friends. But by exposing every little detail, photo and link to a user base that seems oblivious to the need of plugging the privacy holes, Facebook is simply allowing there to be more opportunity for someone to actually see the nasty comment made about them on a wall post... or the embarrassing photo of someone cheating on their boyfriend or girlfriend or spouse. It provides the fodder for the cyberbullies and the tools for those who seek to stalk, monitor or control another's behavior. It provides more avenues for abuse.

At the very least, it should provide a few tools to the potential victims, too.

Safety Center: Q&A's on Abuse Prevention, Reporting

That's what the Safety Center is for, at least in part. With Q&A's for how to deal with abuse, stalking, cyberbullying and unwanted wall posts, messages and chats, a good bit of the Center's guidance is aimed at reporting and stopping this unwanted behavior. Even in other Safety Center sections outside of "safety for teens," this information is essentially just rehashed for others, like parents and teachers, for example. (Teachers and law enforcement professionals get a few extra tips about Facebook, too, like how to maintain a professional presence or how to report a sex offender).

According to the Facebook blog post, the Safety Center's overhaul now features quadruple the information as in the prior help center, plus a "cleaner, more navigable" interface. The launch is one of the first initiatives from the Facebook Advisory Board, a new coalition of members including Common Sense Media, ConnectSafely, WiredSafety, Childnet International and The Family Online Safety Institute. Together, the board members will "accelerate our efforts to make Facebook a better and safer place to engage," notes Sullivan.

But Facebook already had an opportunity to make itself a safer place and they blew it. Private networks of friends and family sharing content amongst themselves doesn't lead to as much harassment, abuse and victimization of its users beyond the typical family brawl or fight amongst friends. But when you can see anyone's content - especially the stuff they thought was private - problems are going to occur. Facebook's new Safety Center is the result of the company having to deal with the fallout from that choice.

So why would you want to hack your Android phone? For those with older handsets, rooting the device lets you install customized ROMs which can deliver major speed improvements and performance increases. For example, the popular CyanogenMod, created by one of Android's most notable hackers, optimizes performance for both the G1 and MyTouch 3G handsets.

Another good reason to root your phone? Multi-touch. One of the surprising omissions from Google's own Nexus One handset, for example, is the ability to use more than one finger at a time to operate the device. Although available on iPhone from the start, the Nexus One excludes this valuable feature from its mobile operating system. Why? No one knows for sure, but it might have something to do with some patents Apple owns. But that's no matter to the hacker community. Thanks again to cyanogen, Nexus One owners can enable the feature by copying some files over to their device. Other Android owners can perform similar procedures to enable multi-touch Web browsing. But before you can get started with any of these hacks, you first have to root the phone.

How to Root Your Android Phone

However, for novice hackers, "rooting" the phone sounds like it may be easier said than done. Although seemingly intimidating, by following a few simple steps anyone can do this with ease.

Before getting started, remember to back up your phone, including your contacts, SMS messages, files and photos.

1. The first step is to download and install Superboot, a boot image that, when flashed, will root the device the first time you boot up. You can grab a copy of the Superboot zip file from the Modaco forums here.
2. Once downloaded, extract the files it contains to a directory on your computer, just like any other zip file.
3. Now put your Android phone in bootloader mode. (Note, owners of a retail N1 should see instructions here).
   • To do so, turn off the phone, remove the battery, and plug in the USB cable. When the battery icon appears onscreen, pop the battery back in. Now tap the Power button while holding down the Camera key.
   • For those whose Android phones have a trackball, you have an even easier method of doing this: Turn off the phone, press and hold the trackball, then turn the phone back on.
4. Depending on your computer's OS, do one of the following:
   • Windows: Double click "install-superboot-windows.bat"
   • Mac: Open a terminal window to the directory containing the files, and type "chmod +x install-superboot-mac.sh" followed by "./install-superboot-mac.sh"
   • Linux: Open a terminal window to the directory containing the files, and type "chmod +x install-superboot-linux.sh" followed by "./install-superboot-linux.sh"
5. That's it, your device has been rooted!

If those instructions confused you, check out YouTube for instructional videos instead. Here's one for rooting the myTouch 3G or G1, and here's one for the Motorola Droid. Here's another. There's also an alternative rooting method involving 1 click demoed here. You get the idea.

Now What?

Now that you've rooted your Android phone, you can get busy adding features, functionality and other hacks. This is the fun part! LifeHacker offers five great reasons to root your phone, for those wondering why you would bother to do this.

Our favorite reasons?

1. Multi-Touch

First of all, Nexus One users can enable multi-touch on their devices. RedmondPie has a good how-to on this:

Meanwhile, Droid owners can hack their phones for multi-touch Web browsing:

T-Mobile G1 owners can do this too following the instructions here.

2. Mods for Performance Improvements (and More)

G1 and myTouch 3G owners can follow this tutorial to install the popular CyanogenMod on their devices, which boosts performance and speed, among other things. Here's a video tutorial on this via AndroidandMe.com: 

If you need more information, visit the Cyanogenmod Wiki for all the details on this custom ROM. And stay tuned to the latest Cyanogen news via this website. 

3. Extra Apps and Features

For more fun hacks, try these:

Anyone with a rooted handset can set up Wi-Fi and Bluetooth tethering using this app. The ever-popular Apps2SD software lets you migrate your Android apps over to your SD card, freeing up room on your phone. You can also install custom themes, ringtones and alerts.

More?

If you've hacked your Android phone, share your tips and tricks in the comments. Or if you have links to other good hacks, let us know.

While on the road this year, I've come upon long-term social media road warriors such as Mark Simonds of the Twitter Road Trip, brand ambassadors such as Sara Lopez and conference-hoppers such as Dave Delaney. I think we've all heard about Tara Hunt's widely publicized karaoke/book promo tour. There's even a SxSWi session about the phenomenon this spring. For folks intent on packing up the hardware and hitting the road, here are ten tips for success.

Even better, it's great for brands, as our friend Sara Lopez has learned this year while tripping around for soymilk company 8th Continent. Ford recognized the public's fascination with road trip-related media with its highly successful Fiesta campaign this year, which involved mini-trips and missions documented on YouTube. These trips capture a great audience, both regionally with one-on-one interactions in communities and internationally as curious and amused Internet users stumble upon and share related content. More on that later.

As promised, here are ten must-haves for planning and executing a successful social media road trip.

1. Get sponsorship.

Remember the part where I told you that social media road trips are great for brands? These days, brands are often more than willing to help a geek out with gas money, hardware, goods and services in exchange for a little light plugging now and then. If there's a good fit between your trip and a brand, from soft drinks to software, don't hesitate to ask for a partnership.

2. Plan for WiFi.

This might be your biggest challenge. Whether you're using Bluetooth, a MiFi device, a USB-connected wireless modem or simply tethering to your mobile phone, make sure your preferred method works and that you have a backup. We also recommend downloading WeFi in case your plans fail and you need to find emergency coffee house WiFi in a strange place.

3. Have a mission and destination.

One great piece of advice my road team got from NorthStar Manifesto founder Duke Stump was to define our purpose before our itinerary. Another important part of these trips can be a geographical highlight, such as a conference, a hometown or a tech hub. It'll solidify your position and help you focus your content.

4. Meet everyone and go everywhere.

Part of the excitement of a social media road trip is accepting unexpected invitations and discovering friends in strangers. Entering into situations with an open mind is the best way to use your trip as a learning experience. While on the road, I met up with just about everyone I could, and I got to see amazing new hardware, apps, innovators and entrepreneurs as a result.

5. Plan for power.

Power is up there with WiFi as one of the primary pain points of being on the road. We recommend packing extra battery units and chargers (you lose them at home, and you'll most certainly lose them on the road). Definitely invest in a 12V adapter so you can charge devices while mobile, but know that one adapter may only charge a certain number or type of device. E.g., mine can handle a laptop, an iPod, and a curling iron, but on two laptops, it blows a fuse. And yes, you'll want to pick up a pack of fuses for your 12V adapter, too.

More tech and media tips coming right up on page two.

6. Deviate from your plan, map and schedule.

Some of the best moments of my own social media road trips were completely unplanned. Get curious, pull over now and then, make a few extra stops and definitely get in touch with new people. Although it's vital to have a timeline for your travels, don't forget to smell the roses; great opportunities will present themselves when you allow for serendipity.

7. Make content creation your job.

The biggest difference between a social media road trip and a non-geek vacation is the work you'll put into creating and publishing content. You'll be pumping out pics, videos, tweets, blog posts, live video chats and every kind of app update imaginable while you're on the road. You need to do this well and consistently. Make sure you've got the hardware and software for the job, and since your time on the road is limited, prioritize posting content over lame stuff like eating and sleeping, which isn't really bloggable, anyhow. (Just kidding - but you know what we mean.)

8. Make sure your network works.

This section isn't (only) an AT&T slam. Almost any network can let a user down in the uninhabited wilds of Iowa. If you're traveling with buddies, it can help to have a diverse representation of networks in case one person's cell reception fails in a critical moment. Also, not all WiFi devices will work all over the country; for example, Cricket's wireless Internet connection devices only work in certain major metro areas. Check with your provider to make sure your network is going to be reliable for your entire route.

9. Plan for mobile site and server maintenance.

If you are the kind of geek who runs one or several websites or your own servers, you'll want to keep an eye on your babies while away from home. For this item, it's all about the SSH. Get a client that jives with your mobile, and as with every other tech solution we've recommended so far, test it before you drive off into the sunset.

10. Use an aggregator to push mobile updates all over the place.

Whether you're using a service like PixelPipe or something more like FriendFeed, you're going to want your content to get all over the tubes without your having to duplicate your efforts. Test out some solutions for one-click, cross-site publishing of pics, posts and videos, and be sure it'll be quick and simple from your mobile device.

Those are the words of wisdom I can offer right now, and probably what I'll be sharing at SxSW in a few months. If you've got more helpful hints from your own journeys, please let us know in the comments!

As an eleventh bonus tip, be prepared for failure. Your car will get a flat tire, you'll argue with your road buddies, you'll miss a meetup due to weather or oversleeping - things will go horrifically wrong. And in the end, it'll be just fine anyhow.

Kiva initially allowed users to lend to entrepreneurs in developing countries. However, due to the American financial crisis, the company recently extended its mandate to help US entrepreneurs gain access to micropayment loans. As millions struggle to execute on their dream projects, a number of crowd-based funding options have emerged. Below are a few of these tools.

2. Spot.Us: Spot.Us harnesses "community-powered reporting" by allowing the public to commission news stories. Filmmakers and reporters pitch the public on stories, and public donors commission their favorite story ideas. In this way, environmental organizations and under-funded advocacy groups pool their resources to collectively fund issues-based investigations. If a group wants exclusive rights to a story, they must fund at least 50% of that story's production costs.

3. SellABand: SellABand helps musicians crowdsource funding for their next albums. While Bandcamp, Amie Street and MixMatchMusic allow fans to donate after tracks have been laid down, SellABand specializes in the pre-recording phase. The service offsets the high costs of studio time and sound engineering. A number of SellABand artist albums are available on Amazon UK, Amazon Germany, Amazon US and Dutch-based Bol.com.

4. Contenture: Contenture is a micropayment service that allows content creators to monetize their sites. Users pay a monthly fee and their money is distributed to the sites they visit the most. Groups like Silicon Florist and Hashtags.org use Contenture simply by adding a line of code to their sites. In this way the most popular service members earn cash for their traffic. TipJoy also offered a micropayment tipping service to content producers; however, the company unfortunately announced plans to close a few days ago.

In addition to our 4 examples, we know there are a number of professionals who are crowdsourcing their funding efforts. From TwitPay to Tipit, let us know your favorite tools and what you're working on in the comments below.

Photo Credit: Lead image courtesy of Bradley Gordon

It is important to note, though, that Twitter's growth has slowed down dramatically over the last two months, as both the time per person spent on the site and Twitter's month-over-month growth only increased slightly since April 2009.

Facebook and MySpace

Nielsen also released some new data about Facebook and MySpace. Interestingly, MySpace fired a large number of employees today, but Nielsen found that while Facebook is the top global social networking destination with over 144.3 million unique visitors in May 2009 that MySpace still seems to have at least once niche where it is performing exceptionally well: video. Nielsen found that MySpace still ranks as the top social networking site when ranked by video streams (116.1 million streams in May) and the number of unique video viewers on MySpace grew 22.9% month-over-month from April to May 2009.

Now head over to the "Gadgets" section in Settings. For any of the gadgets listed below, all you have to do is enter in (or even better, copy and paste) the gadget URL provided into the box. Click "Add" and you're finished!

Twitter Gadget

The Twitter Gadget is a recent favorite of ours. Once installed, it provides a box where you can update your status, check your friends' timeline, read your replies and direct messages, and view your favorites.

Gadget URL: http://www.twittergadget.com/gadget_gmail.xml

Google Map Search

Need to look up an address which was just emailed to you? The Google Map Search lets you do so without having to leave Gmail. Just enter the location in the box provided and click "Search."

Gadget URL: http://www.google.com/ig/modules/mapsearch.xml

Facebook Gadget

Can't get enough Facebook and aren't up to installing the Xoopit Gmail plugin? Another option is the Facebook gadget which lets you get your latest Facebook notifications, check on your friends' updates, view photos, and even perform Facebook searches right within the gadget itself. The first time you install it, you'll have to authenticate with Facebook to give the gadget permission to access your account.

Gadget URL: http://www.brianngo.net/ig/facebook.xml

FriendFeed Gadget

If you're more of a FriendFeeder than Facebooker (or maybe you're both), another gadget you'll probably like is the FriendFeed gadget. This one is a Google Gadget repurposed for Gmail and it just displays your Home Feed, nothing more. There are no settings to customize and the layout hasn't been configured specifically for the small size of the Gmail sidebar. However, it is scrollable and you can "like" and comment within the gadget. If you need your FriendFeed everywhere, it's not a bad option.

Gadget URL: http://friendfeed.com/embed/googlegadget/spec

Digg Gadget

The Digg gadget lets you check out Digg's top stories within your Gmail sidebar. You can choose to just see News, Videos, or Images, or you can view all the stories. You can also use the drop-down box to pick which sub-section of stories you're interested in seeing (Technology, Politics, Science, Gaming, etc.). If you scroll over to the right, the gadget lets you access your friends list and your settings, which is, by the way, the area where you'll need to enter in your Digg username.

Gadget URL: http://digg.com/goog/ig.xml

Honorable Mentions

Here are a few other gadgets you may find of use. These aren't our personal favorites, but perhaps they will be yours:

World Clock: http://gad.getpla.net/poly/clock.xml

Google Translate: http://www.google.com/ig/modules/dictionary.xml

Ask a Word (Dictionary, Thesaurus, Encyclopedia): http://www.openinventions.com/spellcheck/openinventions_spellcheck.xml

Delicious Gadget: http://www.labpixies.com/campaigns/delicious/delicious.xml

MySpace Gadget: http://hosting.gmodules.com/ig/gadgets/file/100080069921643878012/myspace.xml

Flickr Gadget: http://hosting.gmodules.com/ig/gadgets/file/100080069921643878012/flickr.xml

Remember the Milk (Task List): http://www.rememberthemilk.com/services/modules/googleig/rtm.xml

Bit.ly URL Shortner: http://hosting.gmodules.com/ig/gadgets/file/107368512201818821991/bitly-shortener.xml

Orkut Scrapbook: http://hosting.gmodules.com/ig/gadgets/file/105297062528314471242/doomer_orkut_scrapbook.xml

Wikipedia Search: http://www.google.com/ig/modules/wikipedia.xml

Google Calculator: http://calebegg.com/calc.xm

Currency Converter: http://www.ac-markets.com/forex/currencyconverter.xml

Quick Links to Google Services: http://blakewest.googlepages.com/googleservices.xml

Gmail supports iGoogle gadgets, too, so you can actually add any gadget you want. Just find your favorite gadget, click the "share this gadget" option, and then copy the URL that ends with ".xml." However, be aware that not all gadgets will look good when smashed into the Gmail sidebar.

For big Internet companies, 2009 is going to be a very bad year for sure. Advertising profits are going to plunge, and consumers will spend less money overall, particularly on the web. There is little that can be done to change that. But what big companies can do is invest in innovation and killer moves that will bear fruit in the years to follow. Here is what we think would be cool for various big web companies to do in 2009.

Despite the downturn, Google remains a lean, mean revenue-generating machine. The search king has a strong hold on this area of the web, and as soon as things get better, its revenues will go up as well. So it makes sense to invest in its next strongest assets: video and its new adventure, the web browser.

1. Integrate Web-Wide Video Search in YouTube

We recently wrote here about YouTube and its rising popularity among kids. In a couple of years, a lot of web content is going to evolve from text to video, making YouTube a much bigger asset for Google. Even today, YouTube is already the second-largest search engine on the web.

However, it is a portal featuring only user-generated content. Google should seamlessly plug its video search into YouTube and bring videos from around the web to the surface using this same user-friendly interface. This would make YouTube the destination for people searching for any video content on the web.

2. Make Firefox Extensions Compatible with Chrome

Google Chrome made a big spash when it was launched earlier this year. Surely Google's foray into the browser war is very deliberate. Chrome looks like an excellent modern browser and already has a solid base of followers. But the road to mass adoption is quite steep, even if Google promotes Chrome via its home page and makes bundling deals with computer manufacturers.

One of the things that can definitely help Chrome gain adoption is extension support. Most early adopters use Firefox these days and love the Mozilla extensions that allow them to make the browser their own. A killer move would be for Google to support Firefox extensions. This would save a whole lot of time for all developers and users and would show that Google respects the existing web eco-system.

Tips for Microsoft

Everyone knows that Google is the new Microsoft and that Microsoft is the new IBM. Ever since it lost the search war to Google, the Redmond giant has been playing an agonizing catch-up game. And it has yet to make a dent in Google's market. Perhaps its most successful recent move has been investing $250 million in Facebook, which was valued at $15 billion. But while it was a clever strategic play, there is no impressive technology here. And this is really what Microsoft needs to invest in: execution and innovation.

1. Execute Faster and Better

This problem nags large companies. Bureaucracy takes over for common sense and introduces rot. Endless meetings, hierarchies of approval, and "what if" scenarios turn any large company into a beast. Microsoft needs to fundamentally restructure its approach to delivering products: reduce the coupling between products, shrink timelines, throw away old rotten code. In short, Microsoft needs to be more like Google in order to compete with Google.

2. Innovate

Sure, Microsoft has a lot of things going on in research. But every time we hear of a new product announcement, it sounds like "Me too" envy. First, there is the rivalry with Google in search. Many people think that advertising is the killer app for the web. Sure, it is, at least today. But it does not mean that search is the only way to deliver it. Microsoft is stuck in a battle to build a better search engine, while the answer may be to deliver advertsing in a fundamentally different way.

Similarly, Amazon has made a big push into cloud computing. Microsoft followed a year later with yet another "Me too." Zune was another fiasco, an attempt to chase the beloved Apple product. The problem is that the age of "Me too" is over. The only way to own the future is to define it. Microsoft needs to truly embrace innovation in order to have a chance of coming back.

Tips for Amazon

Amazon has executed its web services play remarkably well. The company took its core infrastructure, which runs the biggest shopping store online, and turned it into a product. More importantly, Amazon's foray into web services marks the true beginning of the cloud computing era. But at the same time, strange things are happening with the store, such as advertising appearing on product pages. Amazon should continue to accelerate its web services strategy, but it also needs to go back to the store and clean up the way it looks.

1. Continue the Rapid Push into Web Services

The first-mover advantage sometimes works, and sometimes doesn't. Many first movers in the market are overtaken and ultimately defeated by the second comers who know how to improve on what has been done. But if the first move is brilliant (think Apple kind of brilliant), then it is becomes hard for others to keep up. Amazon has rapidly innovated in the web services market and has a very substantial lead.

Its delivery to date has been nearly perfect, and the company needs to continue to invest in its core stack. The more useful the blocks that are there, the less reason users will have to switch to something else. Cost and reliability are already there, so it boils down to adding a few more blocks and then re-focusing on customer support and enablement.

2. Simplify and Clean Up the Product Pages

Amazon pages, despite the recent cleanup, still feel so 1990s. There is just too much going on. First of all, the banner ads need to go. Sure, they make money, but it is insulting to see completely irrelevant truck ads when a user is looking at Freedman's latest book.

Secondly, the pages are difficult to read because of both the design and the amount of information on the pages. Most of the information is not needed and will not enhance transactions. Instead of geeky bar charts, give users a simple popularity indicator. People do not need to see 400 reviews; five should do. The lists promoted in the sidebar are distracting. And the list goes on; there is a lot of room for clean-up.

Tips for eBay

eBay has just not been an exciting company since the 1990s. It has not executed well, its site has not evolved, and it failed to make much of its acquisitions, such as Skype and StumbleUpon. What eBay needs to do is reinvent itself through relevant acquistions.

1. Buy Etsy

Etsy is a rapidly growing online marketplace for hand-made goods. With sustainability and green poised to be on people's minds for the next decade, hand-made is the new black. Etsy has got a stellar team behind it, a user-centric culture, and a knack for innovation. If Esty were to be unleashed on eBay's site, the user experience would likely be much more improved and fun.

2. Buy Craigslist

If one company other than Google has cracked the secret of simplicity on the web, it's Craigslist. It has discovered the most effective and simple way to do online classifieds, buy and sell things, find a job, and make a hire. Cloning the same simple service for many markets was genius, and Craigslist just nailed it. It is unclear whether they would be willing to sell, but if there is a transaction there, eBay's coolness level would shoot up high. And the revenue would likely follow, because Craigslist has been rather conservative when it comes to charging users.

Tips for Yahoo!

Yahoo! is in a really tough spot. It seems the only way out is through a focus on innovation (that is, if it really doesn't want to sell to Microsoft). First, Yahoo! needs to figure out what business it wants to be in, and then it needs to execute flawlessly in the direction it chooses.

1. Invest in Best Directions, Cut Out the Rest

Seems like a lot of internal projects were coming out of the brick house and then didn't go anywhere. The problem with incubating products, launching them, and then dropping the ball with user adoption and marketing is that it is not good for business. Take Yahoo! Shortcuts as an example: great idea, competitive space, well executed. Where is it now? Lanched in 2007, it works only on WordPress, hasn't really been promoted much, and is unlikely to go anywhere.

We see a similar pattern with acquistions. Too much time was lost getting the ball rolling with MyBlogLog and del.icio.us. The result? Momentum was lost, and so were users and opportunity. Yahoo! can't afford misses like these. Execution needs to be quick and flawless -- and relevant to the business. Yahoo! needs to assess its entire product line, pick the things to invest in, and then put both engineering and marketing dollars behind them.

2. Compete in Search

Not all is lost, especially when you are number two in the space. Sure the gap to get to number one is big, but you are only one spot away. Google attracts users with its simple user interface, speed, and relevancy. Yahoo! needs to fix the speed and relevancy of its search engine and then invest in a different user interface. I really think that the Search Monkey project is on to something. Out of all the recent innovations in the search space, this one stands out with its simple yet powerful approach.

And the recent idea to open up its search engine as a web service is great too. It just needs to be done better and faster in order to really undermine Google. Yahoo! should look to Seattle for the model of how to do this sort of thing quickly and elegantly. If Yahoo! can create a simple way for everyone to build vertical search applications, Google will surely take a hit and have to start playing catch-up.

Conclusion

2009 will surely be a tough year for everyone. Yet it is the year to revamp and invest in the future. How exactly the big web companies will execute really matters. What do you think they should be doing?

Here at RWW, we're big fans of Custom Search Engines, and we use them regularly, so it just made sense to make one from our bookmarks.

Getting Started

The first step to building a custom search engine is to go to the Google Custom Search Engine site. Building a CSE is pretty simple - just click the button on the homepage to start and then fill in the search engine details (name, description, etc.). We're not going to hold your hand through this process step-by-step - it's very straightforward and Google provides documentation on how to do this. To get through the initial setup, you'll have to include at least one URL to search (we suggest www.readwriteweb.com, of course). You can remove it later on if you would like, though.

Once the engine has been configured, click the link to go into the engine's "Control Panel." You'll be on a page with links across the top that let you manage various aspects of your engine. Click the link that reads "Sites:"

Get Your Bookmarks

Now, in a separate tab of your browser, login to your social bookmarking account (delicious, ma.gnol.ia, etc.) and export your bookmarks through the option provided in your settings.

The reason we're doing this is because, in order to proceed, we need to get all the bookmarks to appear on one page on the web, so unless your particular service offers that as an option, just proceed with the export.

Once exported, you'll need to upload your bookmarks back to the web so that they all appear on one page. If you want to post them to your blog or use a simple page creator program to do so, that's your choice. However, I found that the absolute easiest way to get them on the web fast was to use the new service from Posterous.

Posterous is a lightweight blogging service that lets you blog without even setting up an account. You just email post@posterous.com. Compose an email to that account and copy-and-paste the content from the HTML file that contains your exported bookmarks. Posterous will quickly email you back with a link to that page on the web. (This is also a handy way to back up your bookmarks, too.)

Now click the link emailed to you to go to your Posterous page on the web. You'll want to actually click the permalink to the blog post you created, for example: http://myblogname.posterous.com/my-first-blog-post-1159

Add Your Links to Your CSE

The final step is to return to the tab where your CSE control panel is loaded. Click the "Add Sites" button and a dialog box will appear. Paste in the URL (the permalink) from Posterous and choose the 3rd bullet ("Dynamically extract links from this page..."). Then choose the first bullet underneath that ("Include all pages this page links to."). Click "Save." (Now you see why I made you put all the links on one page, right?)

You're done! You can now test out your engine. If you did everything correctly, your search engine will just search through the sites you've bookmarked.

But Wait...There's One More Thing!

OK, great, you now have your own custom search engine up-and-running, but what if you want to add to it in the future? Luckily, there's an easy browser bookmarklet you can use to do so: the Google Marker. As with any bookmarklet, you simply drag it to your bookmarks toolbar to install it.

Now, when you come across a site you want to add to your search engine, you just click the bookmarklet. If you have more than one engine, you can choose the one you want from the drop-down box provided. You also have to option to bookmark either everything on that site or just the page that you're currently on. When you're done, click "Save."

There you have it - instead of bookmarking and tagging, you can just search instead.

1. Close on every call. Whether your call is by email, phone or face-to-face, have one single objective that you can close. It might be "please sign here," it might be "will you have lunch with me next Tuesday?"
2. Expect mutual effort. A sure sign of spinning your wheels is when you make all the effort and the buyer/investor does nothing. Ask them to do something to indicate some level of interest. If you don't see this, move onto the next prospect.
3. Wait until you hear the screams. If you have a fire engine, you are not needed until the house is on fire. The best sales people wait until they see a real need before applying a lot of effort. One way to judge this, of course, is via #2.
4. Two ears, one mouth. If you only learn one lesson, this is it. This is particularly hard for technically oriented entrepreneurs with a deep passion for their product. People don't buy products, they buy solutions to problems. Find the problem and show a solution based on your product. Ask lots of open-ended questions. People are much, much better at talking themselves into buying than you will ever be at talking them into buying.
5. Talk about the weather. This a lesson that I learned the hard way. Just as the buyer was about to sign, I said something that prompted a question that was critical and for which I did not have a good answer. The next day something happened, totally outside my control, that put the deal on indefinite hold. When somebody is about to sign, be quiet and if silence is uncomfortable find something banal to talk about.
6. Imagine the press conference. This is a good way to focus on the one thing that really matters to your buyer. What would the buyer tell the world about your deal? Assuming the usual attention deficit, this will be one simple point. Focus relentlessly on that one thing.
7. Recognize the emotional tipping point. Selling is a contact sport. You cannot do it by email or phone alone. Even in a long, complex sales cycle with multiple people in a decision team, there is one person who really matters and one moment when that person says to themselves, "I am going to do this." Everything before that moment is preparation and everything after is clearing due diligence.
8. Stomach knots, table banging, and other good signs. These agita moments show both parties that the negotiating is nearing the end. It reassures them that they are not leaving money on the table. Of course, good negotiators can fake it, and watching that can be pretty amusing. (Is that what we are witnessing in the on-again off-again Microsoft/Yahoo! negotiations?)
9. Don't take it personally. Look at every rejection as a learning experience. Really. Even if you think the guy was a jerk/idiot. If he is a jerk/idiot, how do you recognize jerks/idiots earlier so that you waste less time? More likely you did not do #2, #3, or #4 properly. In other words, it was not a good fit and he was not a jerk/idiot.
10. Measure face-to-face time. Biz Dev 1.0 is a contact sport. Email and phone is great for details and follow-up, but selling happens face-to-face. Always has, always will. So measure face time. But also remember #1, close on every call. Just socializing can be good to build some warmth in the relationship but my rule is that respect is essential, liking is optional.
11. Ask for the order. Fred Wilson articulated this well (and the comments are worth reading).

Even if you hire sales people to sell your product/services and M&A advisers to sell your company, some of these Biz Dev tips are likely to come in handy at some stage. Do you have any other tips? Post them in the comments.

For every roadblock to using social media at work, there is a workaround. Maybe you've been nervous to try these things because you're not sure of how much you're being monitored by I.T., your boss, or even your colleagues. You don't want to appear as if you're goofing off all day, do you? That being said, even the most diligent office drone deserves a break from time to time, and these days, those breaks often include a little brain candy in the form of social media.

If I.T. has your PC so locked down, you can't add or remove anything, you can't download anything from the internet, and you hit blocked pages all the time, then good! I.T.'s doing their job. But here's how to get around that.

Bring Your Own Browser

Just because your PC is locked down, your USB ports are probably still available. Only the most paranoid of companies use software to disable the optical drives and USB ports. If you can open files saved on a keychain USB drive, then you're in luck - you can use your ports.

At home, prepare a USB drive with the PortableApps suite. The standard edition offers a web office to go, featuring portable editions of OpenOffice, Sunbird, Thunderbird, and AV.

But most importantly, PortableApps offers portable Firefox, which we all know no social media lover can be without. Now, just like your were installing Firefox on a new computer, prepare your portable version with all the toolbars, bookmarklets, greasemonkey scripts, and add-ons that you can't live without. Once back at work, just pop in your USB drive and it will be like you've never left your home PC.

Dying for IM

If your I.T. department blocks you from installing IM, you can try Gaim Portable that came with the Portable apps you installed.

If that doesn't work, you might find that a web-based alternative like Meebo meets your needs. You can try their Firefox extension, too.

However, savvy I.T. personnel have heard of Meebo and block it on the firewall. But there are a few alternatives that they may not have blocked just yet. These include MSN Web Messenger, Yahoo! Web Messenger, AIM Express, Kool IM, ILoveIM, Mabber, Snimmer, Google Talk Gadget, ebuddy, and Robin Good lists a few more. Plus, you might want to check out Gmail's integrated Gtalk client to see if that works.

Just be warned, if your company policy states IM is not allowed, being caught doing so could be serious. For companies that deal in trade secrets or financial information, such a violation could even lead to termination. So for the uber-paranoid, just break out your phone. Most modern cell phones and PDAs ship with an IM client or two already installed. If not, go grab your favorites from the web: MSN Mobile, Mobile AIM, Google Talk (for some smartphones).

Sneaking in Your Tweets

Not comfortable with twitter.com loaded up on-screen for everyone to see? There are other ways to tweet undercover. Download Twhirl if you can. You may also want to check out OutTwit which lets you get your tweets via Outlook email.

If you can't download or install anything, just subscribe to your Twitter feeds via RSS instead, being sure to use an online reader.

Of course, for mobile users, tweeting by IM (see above section) is a possibility, as is tweeting via various mobile apps, like Blackberry's Twitterberry, ceTwit or Twobile for Windows Mobile, MoTwit for Palm OS, Tiny Twitter or jtwitter for Java-enabled phones, or, for anyone else, EmailTwitter, which lets you send tweets and retrieve your timeline via your phone.

Mindless Blog Surfing

RSS. RSS. RSS. If you're not already using an online feed reader, like Google Reader or Bloglines, now's the time to start. Too busy with that "work stuff" to do more than just scan articles? Set up a tag just for your "read it later" items or star them. Revisit them later when you're back at home.

Another option is to subscribe to blogs in Outlook. In many traditional companies, Microsoft Office is par for the course. If your company has revved to Outlook 2007, you can read your RSS feeds right there, no additional software needed. To kick it up a notch, Inbox 3.0 integrates with Outlook, too.

Want to actually go surfing outside of your feeds? Any web surfing at work has the possibility of interruptions. So save the things you come across for later reading at home. Using your portable Firefox, install Idea Shower's "Read It Later" extension for saving items you come across on the web.

Even better, the new ReadBag app built on Google's new apps engine, lets you save links for later reading too, but this tool also offers a daily digest that can be emailed to you at the time you specify. Readbag works via bookmarklet or Firefox extension and provides mobile access to your saved items.

Facebook at Work

What's that? Facebook's blocked? How could they? Proxy sites come to the rescue. If you desperately need MySpace, Facebook, Bebo, YouTube, Digg, Mixx, or any other restricted site, you can try a proxy like: Access Facebook, Facebook Firewall, or VisitSitesAtWork. You can also check out the list at Proxy.org. Just be sure to clear your cookies, your history, and your cache when done. The domain names pretty much give away what you were up to there.

Another idea is, again, mobile access. Blackberry users have their own mobile Facebook app, iPhone users can go here, and, for others, you can visit the Facebook Mobile web site.

Fight FriendFeed Withdrawl

If you successfully installed Twhirl for tweeting at work, then you're in luck since it also lets you access FriendFeed. Other FriendFeed AIR apps you can try are AlertThingy, Feedalizr, or bTT.

If you are prevented from installing programs, consider FriendFeed access via RSS feeds. Just subscribe in your online reader. 

For mobile users, the moblf app can help. This app gives you access to FriendFeed, Twitter, Yelp, and LinkedIn updates via SMS on your mobile phone.

Other Tips

If you can't download files form the web but you can install them, just load the executables onto your USB key and bring them into the office. Another alternative is to zip them up and store them online at an online storage site like box.net or SkyDrive.

You also need to know how to quickly minimize your activities. On a Windows PC, Alt+Tab switches you from window to window. Have only two open - the web browser and the spreadsheet, for example. This way, you won't accidentally mess up and Alt+Tab too many times in haste as your boss approaches, and end up switching to yet another inappropriate window.

Why?

Having been in I.T. myself for years, this is just the tip of the iceberg when it comes to subverting I.T. policy to goof off at work. Why would I share this with the world? Because any I.T. manager worth their salt should know all these things already and how to combat them (if that's what the company wants.)

And every company concerned with employee productivity needs to determine for themselves where they draw the line on non-worked related internet activities and take the appropriate measures they deem necessary for blocking, stopping, tracking, and monitoring employee web use.

Finally, remember: just because you can, doesn't mean you should. If you really are slacking at work, people know. I've honored more than one request throughout my years in I.T. to monitor an employee's activities on the DL and your I.T. guy probably will do the same. Proceed carefully.

The Methods

The GTD Method: GTD, or "Getting it Done," methodology arose from David Allen's popular and ground-breaking work-life management system. His techniques can be applied to nearly all aspects of work and life. Specifically, using the GTD method for processing email involves taking action on every piece of email that arrives in your inbox. As you review each item, you should should do one of these 3 items if the item requires action: 1) Do it (if it takes less than two minutes), 2) Delegate it, 3) Defer it. If the item does not require action, either 1) File it, 2) Delete it, or 3) Incubate it for possible action later. By processing mail this way, you'll always have an empty inbox.

Implement It:

Due to GTD's popularity, there are now several software tools to choose from. A list and comparison chart of many of these tools can be found here.

One of the more popular tools, boasting 80,000 users, is the GTDInbox Firefox extension for Gmail. This extension, which recently relaunched with a new version, GTDInbox 2.0, automatically sets up Gmail labels like "Next Action," "Waiting On," "Someday," and "Finished." The extension is smart - as you label items as "Finished," it will automatically remove the label "Next Action." The extension also structures Gmail as a personal database of projects, references, and people, clustering related items together so you can easily find everything related to a project, contact, or file. For example, you could click on a project and email all the associated contacts.

The 4-Hour Workweek Method: Timothy Ferriss also released a popular book which offered the blueprint to how you could eliminate most of your workload and outsource your life in order to regain more personal time ("mini-retirements," as he called it). He recommends managing email through more of an avoidance strategy, calling email "the greatest single interruption in the modern world." To counter the time-wasting aspect of email, Ferris recommends you begin by turning off the audible alert and/or visual notification. Then move to checking your email only twice per day: once at 12:00 noon (or just prior to lunch) and again at 4:00 pm. He advises you to never check email first thing in the morning.

Implement It:

To help implement this process, an auto-response email template can be used, which advises of your new process while also offering a way to reach you in the case of an actual emergency (like a cell #). If you become the master of this method, like Ferriss, you could even move to checking your email once per week. Of course there are other things that need to be adjusted in order for this to work, like removing yourself as an information bottleneck or empowering subordinates or employees to make decisions on their own, but ultimately the goal is to reduce your email inbox from being filled with urgent to-do items.

The "Treat Email As SMS" Policy: Another method to dealing with email involves treating all incoming email as if it were an SMS text message. Only use a set number of sentences to respond. How many sentences is up to you.

Implement It:

A web site called sentenc.es can help you implement this. Begin by updating your email with a signature similar to the following:

The link takes you to the web site explaining what you're doing. There are also sites available for four, three, and two sentences, if you want to be even briefer.

The Folders & Rules Method: The classic old-school way of organizing your email into meaningful folders containing similar items. This method arose from a time when desktop email software was the norm and email search was either poorly executed or non-existent. Despite the fact that there are now clearly superior ways to organize mail, many people are still moving email into folders. This process can be automated in desktop software, like Outlook, or in web-software, like Gmail, by using "Rules" (aka "Filters" in Gmail). This process involves having incoming mail identified based on sender, keywords, subject, etc and then categorized and filing appropriately. Gmail also introduced Labels, which allows for mail to exist in multiple "folders," an option that is more like tagging your mail, but ultimately, it is just folders 2.0, leading Gmail users to having multiple labels for mail instead of single folders.

Implement It:

No don't! But if you must, at least make it easier on yourself. Read up on Outlook rules, Thunderbird filters, Gmail filters, or documentation for whatever your mail client of choice is. You can augment your software by using add-ons and extensions, too. For Outlook users, the Clear Context add-in will overhaul your email system and help you manage your inbox better. Apple mail users can use Mail Act-On.

The Email Bankruptcy Method: Surprisingly, some people are just giving up on email. The term's origin may have originated from MIT professor, Sherry Turkle's, concept after conducting research on people's relationship with technology. She discovered that some people had fantasies about escaping the burden of their email. However it was author, Lawrence Lessig, who popularized it.

Take this example from a Washington Post article:

But, according to the article, dropping out is copping out - "a reactionary and isolationist way of dealing with modern communications."

Implement It:

You shouldn't declare email bankruptcy unless you really have no other choice. If you are going this extreme route, the best way to do so would be to send out a mass email to all of your contacts with an explanation and an apology. Offer them other ways to reach you like phone numbers and snail mail addresses, unless you are committing to becoming a total hermit. Prepare to be ridiculed.

Conclusion

After reviewing the mailbox management methodologies, are there any that really stand out as the best way? The GTD method makes a lot of sense, but it takes time to retrain yourself to change years of behavior you've become accustomed to. Of course, time to train and change is something you often don't have due to the very same burden you're trying to overcome. Besides reading the success stories on the acclaimed authors web sites, how many people have implemented a GTD or alternative email methodology and stuck with it over time? Have you? Share your thoughts in the comments.