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I have done dozens of webinars over the past several years and have learned from the school of hard knocks as well as the best professional speaking experts what to do and what not to do. After seeing a press release from SAP talking about their experiences I thought it might be useful to share some of these with you as well. We last wrote on how to make better webinars last summer.
If your business is looking to webinars to reach potential customers, Bob Darabant of Astaro has a couple of tips that might keep your cast from falling flat. Hint: Making it sales-focused is probably not the answer. Darabant, VP of Astaro Americas, has a handful of suggestions for making webcasts work for VARs – but these apply pretty well to any business that might be pondering a webcast.
YouTube is throwing a bone to content creators who have questions about how to do online video right.
The mega-video site is partnering with Videomaker magazine to offer free webinars on topics of interest to the would-be iJustines and Ask A Ninjas of the world. Topics will cover how to shop for a video camera, microphone techniques, lighting and all the basics of shooting palatable online video content.
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