ReadWriteWeb

Social web aggregating iPhone app Zensify launched yesterday with a wave of tech blog coverage. Early reviewers were excited not just about the app's ability to display updates from friends on multiple networks in one interface - the big innovation is that Zensify creates a "hot words" tag cloud showing what topics are trending among your friends alone.

Unfortunately Zensify doesn't work as well as we hoped it would. Its problems may be instructive to similar projects elsewhere or they may point to trouble inherent in this kind of social network user experience. Here are three interesting problems we see so far with this new app.